Field Marketing Specialist
Formal · San Francisco, CA · 8 mo ago
On-siteMarketingFull-time
About the role
A Field Marketing Specialist is a highly organized person who can manage logistics and details for various events. This includes intimate dinners and lunches, in-office meetups, and large-scale conference programs such as RSA, Black Hat, and satellite events.
Responsibilities
- Own the field marketing calendar - dinners, lunches, in-office meetups, conferences and satellite events
- Run the full event lifecycle: venue and vendor sourcing, contracts, invites, registration, on-site execution, run pre- and post-event campaign motions to maximize attendance, engagement, follow-up, and conversion
- Partner closely with sales and executive leadership to build guest lists, create targets and pipeline goals, and tell a story that resonates with security and engineering buyers
- Track what works: attendance, pipeline influence, and the qualitative signal that makes an event memorable
Requirements
- Experience: 3-5 years of field marketing experience, preferably in B2B tech or cybersecurity, with demonstrated expertise in partner marketing strategies
- Communication Skills: Excellent written and verbal communication skills, with a strong ability to collaborate across functions and build relationships with stakeholders
- Event Expertise: Track record running large conference programs (RSA, Black Hat, Re:Invent, KubeCon, or similar) as a vendor - not just attending. Sharp eye for detail - menu, signage, lighting, name tags, the vibe
Qualifications
- Occasional domestic travel to support events
Skills
- Real ownership - shaping how we show up to the security community
- A team that takes events seriously as a growth channel and giving you the budget to do them right
- A beautiful SF office that doubles as a venue, plus the team and budget to back you up
- Competitive compensation, equity, full benefits
Benefits
- 100% medical, dental & vision insurance coverage for you and your dependents
- Flexible PTO