Field Marketing Manager, North America

About the role

This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Location: Remote - US based candidates only, no visa sponsorship available

Responsibilities

• Develop and manage regional marketing plans aligned with sales and corporate goals
• Drive lead generation through varied marketing tactics including digital and events
• Plan and execute participation in key industry events and manage post-event lead follow-up
• Act as the marketing partner for sales teams, providing relevant collateral and tools
• Adapt global content to fit local market needs and collaborate with central teams
• Oversee and allocate the field marketing budget, tracking ROI effectively
• Monitor marketing performance, analyze results, and report insights to leadership
• Stay informed on market trends and customer behavior to optimize strategies

Qualifications

• 5-7+ years of B2B marketing experience, ideally in enterprise technology or SaaS
• 3+ years of proven field marketing experience covering North America
• Success in creating multi-channel marketing strategies with measurable outcomes
• Strong understanding of demand generation, digital marketing, and ABM practices
• Excellent communication skills and experience engaging diverse audiences
• Ability to collaborate with sales teams and manage complex projects effectively
• Analytical skills for tracking and reporting marketing performance metrics

Benefits

• Retirement Plans
• Medical, Dental and Vision Coverage
• Paid Time Off
• Paid Parental Leave
• Community Involvement Support

Pay

$120,000 – $150,000 annually