Field Marketing Manager | Enterprise Segment (US East & South)
Ladders · United States · 1 mo ago
RemoteRemoteMarketing$120k–$202k/yrFull-time
For our client, we are seeking a Field Marketing Manager to join the team of a leader in the Enterprise Technology space. This role will lead integrated field marketing efforts for the enterprise segment across the U.S. East and South regions, with a strong focus on strategic account engagement and regional demand generation. The position partners closely with sales leadership and cross-functional teams to align messaging, build pipeline, and support growth in key accounts. You will also shape local marketing programs, events, and account-based campaigns that influence buyers and drive measurable commercial impact. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $120,100 – $202,488 annually Responsibilities Develop and implement integrated marketing plans aligned with sales priorities Serve as a strategic partner to regional sales leadership and advisors Analyze and report on marketing activities and pipeline performance, providing optimization insights Plan and execute regional events, webinars, and workshops Create customized account-based marketing campaigns for key accounts using data and insights Collaborate with cross-functional teams to define target accounts and messaging Recommend content development to support campaigns across the funnel Manage budget and performance metrics for regional marketing programs Qualifications Bachelor's degree in marketing, communications, business, or a related field; MBA preferred 8+ years of integrated B2B marketing experience, with a focus on strategic accounts Proven track record of executing field marketing campaigns and regional demand generation efforts Strategic mindset with the ability to analyze situations and recommend actions Understanding of buying dynamics in strategic accounts within U.S. East and Central Strong communication skills for developing plans and tailoring messages for varied audiences Excellent project management abilities to handle multiple initiatives and deadlines Analytical skills to interpret data and refine marketing tactics Benefits Structured onboarding process tailored for success in the first 90 days Opportunities to work closely with sales and partner teams for impactful collaboration Scope for creativity in developing tailored marketing approaches for strategic clients Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.