Federal Field Marketing Manager

About the role

This role focuses on building and executing integrated field marketing programs that drive federal pipeline growth and revenue. You will localize messaging for public sector audiences, partner closely with sales and cross-functional teams, and strengthen regional brand presence across the federal market. The position calls for a strong mix of campaign execution, account-based marketing, event planning, and performance analysis to improve engagement and marketing ROI.

Responsibilities

• Develop and execute integrated marketing programs to drive federal pipeline and revenue
• Localize messaging and campaigns to align with federal priorities and buyer needs
• Collaborate with cross-functional teams to amplify brand presence regionally
• Implement AI tools to enhance marketing and sales productivity
• Lead planning and execution of federal events and performance measurement
• Drive lead management and account engagement with sales teams
• Measure and report on marketing performance, optimizing investments and programs

Qualifications

• 5+ years of federal marketing experience with a focus on B2G customer journeys and procurement cycles
• Proven ability to design and execute integrated marketing strategies across federal and public sector ecosystems
• Experience with data-driven, multi-channel campaigns and account-based marketing (ABM) frameworks
• Familiarity with generative AI tools to enhance workflow and content creation
• Strong communication skills for engaging with sales leadership and cross-functional teams
• Bachelor’s degree in marketing, communications, business administration, or related field

Benefits

• Flexible workplace policies to support work-life balance
• Access to employee resource groups for community and support
• Learning and development resources for career growth
• Career progression pathways to advance within the organization
• Global wellness programs focused on physical, emotional, and financial well-being

Pay

$110,000 – $130,000 annually

Schedule

Remote — US-based candidates only; no visa sponsorship available