External Affairs and Influencing Manager, CHARITY PEOPLE

About the role

A hugely exciting new role within the Communications team at the charity, the postholder will work across media, external affairs and influencing to engage with key stakeholders, boost the charity's profile, and promote learning and adoption of the solutions the organisation funds.

Responsibilities

• Develop and deliver influencing plans to promote adoption of effective mental health care initiatives being funded by the charity
• Develop productive relationships with key stakeholders (journalists, NHS trust leaders, ICBs, ICSs, VCSE orgs) to gather intelligence and shape strategy to inform the charity's positioning
• Lead the charity's thought leadership development providing strategic advice to senior leadership on political, NHS and mental health policy developments
• Strengthen the charity's role in mental health policy and advocacy coalitions, by contributing to collaborative advocacy, media and communications outputs
• Lead the charity's response to government mental health care consultations and calls for evidence
• Monitor funder sector trends and conversations, and actively seek out opportunities for the charity to strategically engage and influence by sharing learning from its grant making practice
• Develop and implement integrated external affairs campaigns that support the charity's influencing work
• Create persuasive materials, including press releases, op-eds, spokespeople briefings, comment pieces, and digital content and pitch to relevant outlets
• Maintain and grow relationships with journalists, broadcasters and sector media to secure relevant high-quality coverage of the charity's activities, grant holders and their projects
• Act as first point of contact for media enquiries, managing proactive and reactive press activity

Requirements

This is a core role within the organisation's influencing strategy, and your primary responsibilities will include:

• Demonstrable track record of developing and implementing successful influencing strategies in the mental health sector
• Experience of stakeholder management within mental health care, including NHS Trust leaders, Integrated Care Boards, commissioners and senior clinicians, and with academics and researchers
• Strong experience in media relations, including briefing senior spokespeople, drafting press releases, media handling, and securing media coverage with a good understanding of the needs and expectations of different outlets and publications
• Keen understanding of the NHS, mental health policy landscape, and the related environment, key stakeholders and sector drivers
• Understanding of the key components and considerations of successful external affairs media and influencing
• Understanding of the sensitivities around mental illness, including working in an empathetic manner with people with lived experience
• Understanding of Diversity, Equity and Inclusion principles and a commitment to apply them in your work and as an organisation
• Influencing skills including confidence and credibility in working with stakeholders
• Communication skills and the ability to produce clear and effective communications and the ability to confidently and accurately represent the organisation externally
• Written and editorial skills including the ability to craft narratives for different external audiences and communicate the charity's work in press releases, articles, policy briefs

Skills

We would love to hear from individuals with the following skills and experience:

• Demonstrable track record of developing and implementing successful influencing strategies in the mental health sector
• Experience of stakeholder management within mental health care, including NHS Trust leaders, Integrated Care Boards, commissioners and senior clinicians, and with academics and researchers
• Strong experience in media relations, including briefing senior spokespeople, drafting press releases, media handling, and securing media coverage with a good understanding of the needs and expectations of different outlets and publications
• Keen understanding of the NHS, mental health policy landscape, and the related environment, key stakeholders and sector drivers
• Understanding of the key components and considerations of successful external affairs media and influencing
• Understanding of the sensitivities around mental illness, including working in an empathetic manner with people with lived experience
• Understanding of Diversity, Equity and Inclusion principles and a commitment to apply them in your work and as an organisation
• Influencing skills including confidence and credibility in working with stakeholders
• Communication skills and the ability to produce clear and effective communications and the ability to confidently and accurately represent the organisation externally
• Written and editorial skills including the ability to craft narratives for different external audiences and communicate the charity's work in press releases, articles, policy briefs

Benefits

The role offers a friendly, values-led culture and the opportunity to grow and develop within an organisation that supports the funding and support of clinical, academic, and community partners to ensure that everyone experiencing mental illness can access the right care.

Pay

£48,000 per annum

Schedule

Hybrid role between home and London office, with two days per week in the Denmark Hill office