Executive Director, Sales
Overview
At KeHE, we’re obsessed with creating solutions, unboxing potential, and serving others - and it all starts with you. As an employee-owned distributor of natural and organic, specialty, and fresh products, we’re committed to making a positive impact and scaling our success together. With a culture that fosters development and opportunity, you’ll be embarking on a career that’s moving forward. When you join KeHE, you’re becoming part of a team that is a force for good.
Primary Responsibilities
Develop and drive overall business and sales strategy, translating company vision into actionable plans, KPIs, and objectives for profitable growth.
Oversee all financial aspects of the business, including budget development, forecasting, expense management, and P&L accountability for assigned accounts or regions.
Lead the financial analysis and reporting of sales performance, profit margins, and business opportunities, using insights to guide strategic decisions.
Lead, develop, and grow high-performing sales teams to execute strategy and achieve business objectives.
Build and maintain strategic relationships with key customers, vendors, and partners to execute business strategy and drive long-term growth.
Develop and execute plans and programs to ensure sales and profit growth maximize at the account level through analytical and fact-based selling.
Develop creative promotional plans to increase sales and manage plans through profitable execution.
Provide leadership to and build sales teams to drive sales, marketing, and merchandising programs upward to ensure that company objectives are met and or exceeded.
Ongoing sales plan development, assessment, analysis, and execution specific to the accounts of responsibility.
Increase sales by finding new business opportunities and through consistent follow up.
Responsible for the analysis and distribution of category management information and initiatives.
Participates in regional and national trade events and represents the company through public speaking and participation in industry associations.
Manages budgets for the assigned customers.
Maintains awareness of competitor activities and recommends paths forward to address these activities.
Works with a sense of urgency towards projects, requests, and deadlines.
Communicates and collaborates with other KeHE functional areas to meet all company objectives.
Affirms that established company policies and procedures are followed in the assigned sales area.
Other duties and projects as assigned.
Skills, Knowledge and Abilities
Proven ability to define and drive business strategy, linking strategic planning with execution to deliver measurable results.
Strong financial acumen with experience developing budgets, managing P&L, analyzing financial reports, and using financial insights to guide strategic decisions.
Strategic thinker with strong business acumen, capable of making decisions that balance growth, profitability, and long-term sustainability.
Excellent communication skills including verbal, written and presentation with the ability to convey a clear understanding of unique needs of audiences.
Strong interpersonal skills and ability to collaborate effectively with cross functional teams to meet objectives.
Strong ability to lead teams and provide guidance and leadership.
Ability to focus on highest priorities and set aside less critical tasks.
Ability to plan and lay out a thorough schedule and steps for achieving objectives.
Ability to tackle obstacles and develop excellent contingency plans.
Quickly and decisively acts in fast-changing, unpredictable situations.
Exceptional at spotting or seizing opportunities.
Able to gain the confidence and trust of others through honesty, integrity, and authenticity.
Expresses self in credible and transparent manner, and models high standards of honesty and integrity with self, co-workers, and direct reports.
Ability to know the most effective and efficient processes to get things done with a focus on continuous improvement.
Holds self and others accountable to meet commitments.
Creates a climate where people are motivated to do their best and help the organization achieve its objectives and consistently achieve results, even under tough circumstances.
Build strong-identity teams that apply their diverse skills and perspectives to achieve common goals.
Able to be courageous and address difficult issues and be willing to say what needs to be said and done.
Strong knowledge of sales and financial reports and understanding and interpreting of key financial indicators to make better business decisions.
Ability to understand complex, high quantity and at times contradictory information to effectively solve problems.
Proficiency in Microsoft Office (Word, Outlook, PowerPoint, Excel, Access, Power BI).
Willingness to travel to various business locations up to 50% of time.
Ability and willingness to work flexible hours as needed, including some weekends.
Minimum Requirements, Qualifications, Additional Skills, Aptitude
Proven track record of developing and executing strategy, managing financial performance, leading high-performing teams, and driving profitable business growth.
Bachelor’s degree in Sales, Business, or a related field is required.
Minimum 12+ years of experience in the grocery retail channel with 8+ years of management experience.