Events Marketing Manager
About the role
We’re hiring an Events Marketing Manager to lead the programs that connect GC AI with the in-house legal community. This role covers the full spectrum: owned and sponsored, live and virtual, intimate dinners and large-scale conferences. You’ll own strategy, planning, logistics, execution, and measurement, ensuring every event ties directly to brand credibility and revenue outcomes.
What You’ll Do
- Own an event from start to finish, including owned (GC dinners, roundtables, GC AI Summit) and sponsored (trade shows, partner activations, industry conferences).
- Evaluate and prioritize events based on target accounts, ICP alignment, and revenue potential.
- Balance brand presence, pipeline goals, and budget discipline.
- Manage end-to-end logistics: venue sourcing, contract negotiation, budget management, A/V and tech ordering, catering, travel, shipping, and on-site set-up and staffing.
- Run virtual and hybrid events: platform setup, technical rehearsals, speaker sourcing and prep, presentation creation, attendee engagement, post-event recordings.
- Ensure seamless attendee experience regardless of format.
- Partner with Sales to drive pre-event prospecting, targeted invitations, and post-event follow-up, ensuring no lead falls through the cracks.
- Collaborate with Marketing colleagues to create collateral, agendas, speaker materials, and post-event content (recaps, highlight reels).
- Track event performance, report insights, and recommend improvements.
- Develop repeatable playbooks, vendor lists, budget templates, and run-of-show guides.
- Implement scalable processes that improve efficiency and quality over time.
What We’re Looking For
- Experience: 6+ years in event management, ideally in B2B SaaS, legal, or AI/tech startup environments.
- Formats: Proven track record running a mix of owned, sponsored, live, virtual, and hybrid events.
- Meticulous Execution: Strong project manager with ability to handle multiple events simultaneously under tight deadlines.
- Vendor & Budget Management: Skilled in negotiating contracts, managing budgets, and holding vendors accountable.
- Flexibility: Comfortable in a fast-paced startup environment where priorities shift quickly.
- Travel: Willingness to travel domestically and internationally as required; this will likely be 2x/month.
A Note On Pace
We’re building something new in a once-in-a-generation shift in technology and the legal industry, so we move at a relentless pace. We expect urgency, ownership, and good judgment even when things aren’t perfectly clear. If you need structure and consensus to do your best work, this isn’t the right place for you. If you thrive in ambiguity and growth, work with intensity, and want real responsibility, keep reading. We’re excited to meet you.
Location Policy
This is a remote role unless you fall within the following parameters. If you live within approximately 50 miles of our San Mateo, CA or Provo, UT office, the position follows a hybrid schedule with in-office days on Tuesdays, Wednesdays, and Thursdays.
Equal Opportunity Employment
GC AI is an equal opportunity employer that supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity/expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical or mental disability, or any other protected class. GC AI is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.
Compensation Range
$120K - $145K