Enterprise Salesforce - Agentforce Go-to-Market Leader

About the role

This role connects North America Enterprise AI and Salesforce capability strategy with market needs, acting as a Subject Matter Expert (SME) and thought leader at internal and external events, collaborating with industry and technology partners to identify opportunities.

Responsibilities

• Owns the approach and execution to evangelize, educate, and enable the Slalom sales function in markets and regions.
• Builds and develops relationships with Account, Industry, Salesforce, Enterprise AI, and Alliances teams to drive account planning and joint pursuits.
• Develops leading practices for GTM activities, sales solutioning, discovery workshops, use-case prioritization, demo storytelling, and ROI / value framing.
• Parses awareness and generates demand for AI / Agentforce client outcomes in the market. Participates in campaigns, RFIs, RFPs, workshops, and POCs to ignite specific opportunities.
• Identifies and works with Alliances, Marketing, and Operations to plan Slalom-led and partner-led thought leadership events, webinars, roundtables, and field activations.
• Maintains awareness of The application of AI in Salesforce platform changes, Agentforce product updates, integration patterns, partner offerings, and industry leading practices.
• Provides insights to Enterprise AI and Salesforce Capability teams on client themes, common questions, observed trends, field blockers, and gaps in current collateral or demos.
• Partners with industry-aligned client partners, sales executives, alliances, and SMEs to identify and pursue potential opportunities related to The application of AI in Salesforce, Agentforce, and enterprise AI accelerators.
• Drives business development and solutioning for complex deals, cultivating and nurturing key relationships within Slalom, Salesforce, and strategic partners.
• Helps account teams identify which accelerator, demo, workshop, or use case fits a client need and when a custom demo or client-specific build is required.
• Supports partner-led funding motions and co-sell opportunities with Salesforce, Box, Microsoft, AWS, Adobe, and others where appropriate.
• Proactively seeks speaking opportunities within the geographic Market as Capability SME and thought leader at external conferences, webinars, and events to generate net-new opportunities.
• Provides engagement oversight and governance of The application of AI in Salesforce / Agentforce projects in market to ensure delivery quality.
• Contributes to delivery through billable roles as Delivery Solution Lead, AI Discovery Lead, AI Applied Strategist, Solution SME, or GTM Strategist, with a utilization target of 45%-65% or as calibrated by annual business plan.
• Reviews solution approach, demo-to-delivery handoffs, MVP scope, assumptions, risks, and data / security prerequisites for AI-enabled engagements.
• Converts delivery learnings into reusable assets, delivery patterns, training, playbooks, and customer stories that can scale across Slalom.
• Advise GTM and Capability leadership on The application of AI in Salesforce / Agentforce capability gaps and partner on targeted hiring and skilling strategies.
• Create or support thought leadership, webinars, demos, conference sessions, customer stories, whitepapers, and partner activations.
• Partner with Marketing and Alliances to position Slalom as a credible AI-first Salesforce partner with practical, repeatable delivery assets.

Qualifications

• Inspirational Leadership - Strategic, forward-looking thinker who connects market needs to Capability strategy; excellent mentoring and leadership skills.
• Proactive GTM Mentality - Builds pipeline and client relationships without waiting for others to generate leads. Experience selling consulting services and shaping complex enterprise pursuits.
• Business Development Acumen - Expert business development and client management skills, including C-level relationships; skilled at managing multiple complex pursuits at once with strong business operations such as proposal development, SOWs, price modeling, margins, utilization, and staffing alignment.
• Executive Presence - Speaks confidently with customer CXOs as a peer and represents Slalom credibly at external events, webinars, conferences, and partner forums.
• Culture - Brings a winning, sales-focused, practical, and generous attitude; helps others understand the work and raises the quality bar without creating unnecessary process drag.
• The application of AI in Salesforce / Agentforce Fluency - Strong understanding of The application of AI in Salesforce and Agentforce capabilities, including how agents interact with data, flows, prompt templates, actions, knowledge, content, and human workflows.
• Platform / Solution Knowledge - Technical understanding of The application of AI in Salesforce, Agentforce, Service Cloud, Sales Cloud, Data Cloud, Knowledge, Flow, Prompt Builder, Slack