Jobs · Marketing · Texas

Enterprise Public Relations Senior Manager

Baker Hughes · Houston, TX · 1 mo ago
MarketingFull-time

About the role

As a Public Relations Senior Specialist, you will play a critical role in elevating Baker Hughes’ brand reputation, strengthening executive visibility, and driving strategic communications across global markets. You will develop integrated PR strategies, manage multi-channel communication programs, and craft compelling narratives that position Baker Hughes as a leader in energy technology and innovation. You will collaborate closely with product marketing, content, demand generation, and enterprise leaders to ensure PR initiatives reinforce broader marketing priorities and business objectives.

Responsibilities

  • Public Relations Strategy & Planning
    • Develop integrated PR strategies and plans that identify target audiences, key messages, and communication channels.
    • Build proactive media engagement strategies that elevate Baker Hughes’ leadership and innovation narrative.
    • Align PR plans with enterprise marketing priorities, product launches, and corporate milestones.
  • Campaign & Program Execution
    • Manage end-to-end execution of PR campaigns, media programs, and communication initiatives.
    • Coordinate cross-functional inputs to ensure timely delivery of high-quality PR assets and content.
    • Support global and regional PR activation, ensuring consistency across markets.
  • Executive Visibility & Thought Leadership
    • Partner with enterprise leaders to build personal brands through bylined articles, keynote opportunities, and interviews.
    • Develop thought leadership content that positions executives as credible voices in energy, technology, and sustainability.
  • Media Relations & Storytelling
    • Craft compelling press releases, pitches, media statements, and storytelling assets.
    • Translate complex technologies and innovations into clear, business-relevant narratives.
    • Pitch and secure coverage in tier-one, trade, and industry media outlets.
  • Cross-Functional Collaboration
    • Work closely with product marketing, content, demand generation, and brand teams to ensure PR alignment with broader marketing initiatives.
    • Partner with legal, compliance, and business stakeholders to ensure accuracy and approvals.
    • Manage external PR agencies to ensure quality, alignment, and performance.

Requirements

  • Bachelor’s degree in Public Relations, Journalism, Communications, or a related field.
  • 8–10 years of experience in PR, corporate communications, or agency environments.
  • Demonstrated ability to build stakeholder relationships and facilitate cross-functional collaboration.
  • Experience developing key messages and ensuring alignment with brand and strategic priorities.
  • Proven track record of pitching and placing stories in tier-one and trade media, including paid and sponsored media campaigns.
  • Exceptional writing, editing, and storytelling skills.
  • Ability to thrive in a fast-paced environment, solve complex problems, and meet deadlines.

Skills

  • Public relations strategy and execution
  • Media relations and storytelling
  • Executive visibility and thought leadership
  • Integrated campaign alignment
  • Strong writing and editorial excellence
  • Stakeholder influence and cross-functional collaboration
  • Ability to balance governance with hands-on execution
  • Strong problem-solving and prioritization skills
  • Continuous improvement mindset with strong analytical orientation
  • Commitment to leveraging digital and AI tools in daily work

Benefits

  • Contemporary work-life balance policies and wellbeing programs
  • Comprehensive private medical care
  • Life insurance and disability coverage
  • Tailored financial programs
  • Education assistance
  • Generous parental leave
  • Mental health resources
  • Dependent care support
  • Additional voluntary benefits
  • Eligibility to participate in Company-sponsored health & welfare programs and the Thrift Plan (401k)
  • Bonus eligibility subject to the terms of applicable plans or policies

About Us

We are an energy technology company that provides solutions to energy and industrial customers worldwide. Built on a century of experience and conducting business in over 120 countries, our innovative technologies and services are taking energy forward – making it safer, cleaner and more efficient for people and the planet.

Similar jobs