Enrollment Counselor, Partnerships

About the Role

The Enrollment Counselor (EC), Partnerships is responsible for recruiting and enrolling qualified new students for Stevenson University Online (SUO) degree and certificate programs. The EC is assigned a portfolio of academic programs and is cross-trained to provide recruiting, admissions, and enrollment support for all SUO programs. This position requires strong interpersonal skills and a sales mindset.

This role is the primary recruitment ambassador to SUO’s partners, representing SUO at onsite partner events and coordinating and leading virtual events for partners. The Enrollment Counselor works as a member of the team to support overall SUO operations and may spend up to 50% of working hours off-site at partner and community college events. The position is campus-based on the university’s Greenspring campus.

Responsibilities

• Inform prospective students affiliated with SUO partners about program options and guide eligible students on how to apply.
• Develop relationships with existing and prospective partners to increase awareness of and enrollments in SUO programs.
• Identify new opportunities to promote SUO programs to prospective partner-affiliated students.
• Schedule, plan, and lead all virtual and onsite recruitment events for partner organizations in collaboration with the Assistant Director, Recruitment & Partnerships.
• Collaborate with the Assistant Director, Recruitment & Partnerships and the Marketing & Digital Communications team to create new materials and promote partner-related events.
• Learn and maintain current knowledge of SUO academic programs, activities, scholarships, partnerships, discounts, and other relevant information.
• Recruit, admit, and enroll prospective students in assigned portfolio of SUO’s academic programs to meet or exceed established performance metrics and goals.
• Provide excellent customer service to ensure student satisfaction throughout the recruitment, admission, and enrollment process.
• Generate prospective student leads by representing SUO at recruitment events, fairs, and other related activities held on-campus, off-campus, and/or virtually.
• Contact prospective students who have expressed an interest in SUO programs and provide effective, regular, responsive, and proactive guidance to secure their completed application and subsequent enrollment.
• Review assigned student applications for admission, verify and evaluate credentials, and recommend admission decisions based on institutional guidelines.
• Track and collect relevant data and compile regular and ad hoc reports as assigned.
• Plan and execute marketing, admissions, and other partner-related events in collaboration with the Assistant Director and relevant academic program administrators and deans.
• Attend and assist in the planning, coordination, and hosting of recruiting events designed to meet the unique needs of online students, including information sessions, open houses, webinars, and other related events.
• Facilitate seamless transition of accepted students to SUO Student Success Coach.
• Maintain an active contact database and facilitate the circulation of relevant informational and promotional materials through all appropriate channels.
• Be creative in identifying and exploring new opportunities to enhance enrollment in SUO programs and maintain professional relationships that support the generation of student leads and enrollment.
• Cross-train and serve as position backup for recruiting, admitting, and enrolling prospective students in all of SUO’s academic programs.
• Assist with implementing marketing strategies (standard and e-marketing).
• Engage with relevant academic program administrators and deans to ensure alignment, currency, and accuracy of recruiting materials with academic programs.
• Maintain confidential records, collect data, and prepare reports as directed.
• Support SUO operations, events, and initiatives as assigned.
• Identify general SUO recruiting and admissions needs and share them with the Assistant Director as possible opportunities for continuous improvement.
• Monitor inquiry, admission, and enrollment trends in assigned SUO programs and report findings to Assistant Director.
• Alert the Assistant Director to any issues concerning transcript evaluation, financial aid, or other student concerns.
• Attend all School and University convocations and meetings.
• Maintain integrity when handling sensitive and confidential information in accordance with the Family Educational Rights and Privacy Act (FERPA).
• Demonstrate professionalism when working with students and colleagues, effective multi-tasking and prioritization, adherence to deadlines, and flexibility.

Requirements

• Minimum of a Bachelor’s degree required; Master’s degree and experience in higher education admissions preferred.
• Valid driver’s license with good driving record; must be insurable.
• Ability to work evenings and weekends.
• Regional and local travel is a requirement of this position.

Skills

• Demonstrated sales mindset and aptitude with well-developed ability to generate leads, pursue leads, and enroll students in academic programs.
• Ability to learn and maintain current knowledge of application requirements and admission criteria for all SUO degree programs and certificates.
• Ability to function as a self-directed, highly motivated, high-activity sales professional capable of meeting enrollment targets.
• Excellent interpersonal, cultural competency, teamwork, and networking skills, with demonstrated ability to communicate professionally and effectively with a wide range of constituencies in a diverse community.
• Excellent written and verbal communication skills.
• Ability to effectively present information and respond directly to questions from students and the general public in group settings and/or on a one-to-one basis.
• Math aptitude to calculate problems such as discounts, interest, proportions, and percentages.
• Demonstrated ability to exercise sound judgment, tact, and discretion, and to maintain confidentiality and integrity with handling sensitive and confidential information.
• Knowledge of rules, regulations, and laws regarding student records and ability to operate in accordance with the Family Educational Rights and Privacy Act (FERPA).
• Ability to work independently and as a member of a team.
• Excellent problem-solving skills.
• Ability to manage multiple tasks under pressure and adapt to rapidly changing priorities.
• Ability to organize offsite events, represent SUO at events, and enter leads for prospective students in the CRM system.
• Ability to effectively develop and provide sales presentations to relevant audiences.
• Ability to collect, organize, analyze, and report information.
• Proficient in Microsoft Office applications including Excel, PowerPoint, Teams, and Word, with the ability to learn and use other software platforms that support SUO operations (e.g., Slate).
• Ability to effectively interpret and follow instructions given in written, oral, diagram, or other communication modalities.
• Ability to properly handle and reasonably control any situation that may arise.

Physical Requirements

Light work: Exerting up to 20 pounds of force occasionally and/or a negligible amount of force constantly to move objects. Includes sitting, standing, walking, talking, hearing, keyboarding, and repetitive motions. Requires close visual acuity. Subject to inside environmental conditions.