Elyssa Lassiter

About the Role

We are seeking a dynamic individual to join Elyssa Lassiter’s team as a Host/Reporter/Producer/Coach. This multifaceted role combines television production, on-air hosting, reporting, and personal coaching, reflecting Elyssa’s diverse expertise and leadership in media and personal development.

Responsibilities

• Host and produce segments for the lifestyle morning show Say Life! TV on SKY4-TV, focusing on personal development, health, and wellness.
• Develop and deliver coaching programs through Say Life! Personal Coaching, including the entrepreneurial mindset track Own Your Own™ and Own Your Own™ LIVE.
• Train and certify coaches through The Say Life! Coach Institute, an International Coaching Federation-approved program.
• Create content for television, digital platforms, and public speaking engagements (e.g., TEDx, podcasts, and network affiliates).
• Collaborate with a team of coaches to support clients in achieving personal and professional growth.
• Contribute to media appearances, publications, and teaching engagements as a communications professor.

Requirements

• Bachelor’s degree in Mass Communications, Journalism, or a related field (advanced degree in Communication, Leadership, or Coaching preferred).
• Extensive experience in television production, reporting, hosting, and/or editing.
• Certification or training in coaching (e.g., International Coaching Federation-approved programs) is a plus.
• Proven ability to develop and deliver personal development programs or workshops.
• Strong on-camera presence, public speaking skills, and ability to engage diverse audiences.
• Experience in entrepreneurship, business coaching, or mindset training is highly desirable.
• Ability to multitask and thrive in a fast-paced, dynamic environment.

Skills

• Television hosting, reporting, and production.
• Personal and business coaching (e.g., confidence-building, public speaking, entrepreneurial mindset).
• Content creation for TV, digital media, and live events.
• Curriculum development for coaching programs and educational courses.
• Fluency in Spanish (a plus).
• Proficiency in Zumba® or fitness instruction (optional but valued).

About Elyssa Lassiter

Elyssa Lassiter is a media veteran and personal development leader with a career spanning television news, lifestyle hosting, coaching, and academia. She holds bachelor’s degrees in Spanish and Mass Communications from Southern University and A&M College, a master’s in Applied Communication from Mississippi College, and is pursuing a doctorate in Organizational Leadership from Columbia International University. Elyssa is the creator and host of Say Life! TV, a lifestyle show focused on personal growth, and the founder of Say Life! Personal Coaching, where she has trained hundreds of coaches worldwide. Her background includes roles as a reporter, producer, and photojournalist in markets like Atlanta, Norfolk, Baton Rouge, and Dallas. Elyssa is also a communications professor, Certified Entrepreneur Mindset Coach, and member of the Certified Coach Alliance.