Dynamics365 Administrator

About the role

LATICRETE International, a global company with over 70 years of history and a presence in more than 100 countries, is seeking a Dynamics365 Administrator. This role will be responsible for the configuration, maintenance, and optimization of the Microsoft Dynamics365 platform, with a focus on Marketing and Customer Insights Journeys. The administrator will support CRM customization, integration using Power Platform tools, contribute to data visualization efforts using PowerBI, and collaborate with cross-functional teams to ensure the CRM system aligns with business needs and supports strategic initiatives.

Responsibilities

• Configure and maintain Dynamics365 modules: Sales, Customer Service, and Marketing (Customer Insights Journeys)
• Maintain and improve customer-facing Power Pages / Power Apps portals
• Customize entities, workflows, forms, and dashboards to meet business requirements
• Manage user roles, permissions, and security settings
• Monitor system performance and troubleshoot issues
• Utilize Power Platform tools (Power Automate, Power Apps) for system integration, custom workflow development and automation
• Support data integration between Dynamics365 Dataverse and other enterprise systems
• Assist BI team in developing PowerBI reports and dashboards to support CRM business intelligence needs
• Work with stakeholders and technical leadership to gather requirements and translate them into technical solutions
• Maintain and abide by corporate CRM change-management process
• Act as primary end-user support professional for Marketing group
• Provide training and documentation for end-users
• Collaborate with IT and business teams to ensure CRM alignment with organizational goals and enterprise architecture standards

Qualifications

• Bachelor's degree in Information Technology, Computer Science, or related discipline required; Master's degree preferred
• Microsoft Dynamics 365 (CRM) Associate certification required; Expert certification preferred
• Microsoft Power Platform Developer Associate certification strongly preferred
• Minimum 2 years of hands-on experience with Microsoft Dynamics365 or Salesforce.com CRM
• Proficiency in CRM modules: Sales, Service, and Marketing
• Strong understanding of CRM architecture, integration and customization
• Strong knowledge of data integrity best practices; ability to proactively identify, rectify and prevent quality issues
• Experience with Power Automate, Power Apps (model-driven and canvas), and Dataverse
• Experience with PowerBI and Dynamics365 reporting and data visualization preferred
• Working knowledge of CRM application security standards and best practices
• Excellent problem-solving and communication skills
• Ability to work independently and collaboratively in a fast-paced environment
• Team Cooperation - maintain positive, cooperative attitude with all employees of LATICRETE and all customers

Pay

Classification: Salary

Schedule

Travel Requirement: 10%, domestic

Benefits

• Medical
• Dental
• Vision
• 401k
• Tuition reimbursement
• 13 paid holidays in addition to paid vacation and sick time
• Flexible spending
• Life Insurance, AD&D and Supplemental Insurance
• 1 week paid plant shutdown between the Christmas and New Year's Day holidays