Director, Thought Leader Engagement (H&N) - Southeast
Genmab · Atlanta, GA · 2 mo ago
RemoteRemoteBusiness Development$211k/yrFull-time
Responsibilities
- Develop and lead the national thought leader engagement strategy supporting the pre-launch and potential launch of petosemtamab.
- Maintain strategic relationships with national and regional Head & Neck Oncology KOLs, Medical Experts, and other key stakeholders.
- Monitor the evolving Head & Neck Oncology landscape and identify clinical, scientific, and market trends that may affect the adoption of petosemtamab.
- Serve as a primary Genmab contact for leading KOLs, Medical Experts, and key influencers within the Head & Neck Oncology community.
- Lead thought leader engagement planning and execution at major oncology and Head & Neck scientific congresses, conferences, and other key meetings.
- Identify, recruit, train, and evaluate members of the petosemtamab speaker bureau, in accordance with applicable policies and regulatory requirements.
- Deliver a KYSO customer experience through a coordinated One Genmab approach across Marketing, Sales, Medical Affairs, and Market Access.
- Gather and synthesize strategic insights from thought leader interactions to inform brand strategy, launch planning, customer engagement, and execution.
- Establish effective processes for sharing field-generated insights with appropriate cross-functional stakeholders.
- Build strong cross-functional partnerships and facilitate alignment across Genmab teams.
- Lead key thought leader engagement initiatives and manage associated priorities, timelines, agency partners, and budgets.
- Ensure all activities are conducted in accordance with Genmab policies and applicable legal, regulatory, and compliance requirements.
Requirements
- Bachelor’s degree.
- At least 10 years of relevant pharmaceutical or biotechnology experience for consideration at the Director level, or at least 8 years for consideration at the Associate Director level.
- Significant oncology experience gained through marketing, sales, account management, thought leader engagement, medical affairs, or another relevant customer-facing function.
- Demonstrated experience building credible, productive relationships with Key Opinion Leaders, Medical Experts, or other senior external stakeholders.
- Demonstrated ability to gather, synthesize, and translate customer and market insights into actionable strategic recommendations.
- Strong understanding of oncology commercialization, customer engagement, and the roles of academic and community-based stakeholders.
- Demonstrated ability to lead cross-functional initiatives and influence decision-making without direct authority.
- Excellent communication, presentation, relationship-management, and executive-influence skills.
- Understanding of applicable legal, regulatory, and compliance requirements governing commercial engagement with healthcare professionals.
- Ability to manage multiple priorities, programs, agency partners, timelines, and budgets in a fast-paced launch environment.
- Ability to travel approximately 50%–60%, including overnight travel and occasional weekends for congresses, conferences, and other business needs.
Preferred Qualifications
- Advanced degree, such as an MBA, MS, PharmD, PhD, or other relevant graduate degree.
- Direct experience in Head & Neck Oncology, particularly head and neck squamous cell carcinoma.
- Established relationships with national and regional Head & Neck Oncology KOLs and Medical Experts.
- Previous experience in a Thought Leader Engagement, Thought Leader Liaison, KOL engagement, or comparable field-based marketing role.
- Oncology product launch or pre-launch experience.
- Experience identifying, developing, training, and evaluating promotional speakers.
- Experience supporting advisory boards, congress engagement, peer-to-peer education, and other external-expert programs.
- Knowledge of Head & Neck Oncology treatment pathways, multidisciplinary care teams, referral networks, and academic and community treatment settings.
- Experience working in a high-growth or emerging biotechnology environment.