Director, Strategic Growth Marketing

About the role

Welcome to the intersection of energy and home services. At NRG, we’re driven by our passion to create a smarter, cleaner and more connected future. Vivint Smart Home, an NRG owned company, is a leading smart home company in the United States, dedicated to redefining the home experience with intelligent products and services. We find purpose in proactively protecting and keeping our customers connected to home, no matter where they are. Join the Smart Home team to create smarter, safer and more sustainable homes. Position Overview We are looking for a strategic, commercially minded Director of Strategic Growth Marketing to lead some of Vivint's most important growth opportunities. This leader will take complex, often ambiguous business initiatives and turn them into clear customer and marketing strategies, then remain accountable from strategy through launch, performance, and optimization. The role will lead strategic partnerships, new channels, acquisition and growth initiatives, and Marketing's Sales Enablement capability. The right person is a marketer first: customer-led, strong across integrated marketing and go-to-market strategy, comfortable with Sales, and focused on measurable business outcomes. Working Conditions This job operates in a professional office environment and routinely uses standard office equipment. Safety Vivint enforces a safety culture whereby all employees share responsibility for maintaining a safe working environment, completing required training, following safety instructions, and promptly reporting hazards or unsafe conditions. NRG Energy is committed to a drug and alcohol-free workplace. To the extent permitted by law and any applicable collective bargaining agreement, employees are subject to periodic random drug testing, and post-accident and reasonable suspicion drug and alcohol testing.

Responsibilities

• Strategic Growth: Lead high-priority Vivint growth initiatives outside of core product launches, including partnerships, new channels and markets, acquisition opportunities, and strategic commercial programs.
• End-to-End Marketing: Own assigned initiatives from customer insight and strategy through proposition, integrated marketing, go-to-market, launch, performance, and optimization.
• Partnerships & Channels: Develop the customer and marketing strategy for new partnerships and distribution opportunities, including how Viv