Director, SEO/AEO

Key Responsibilities

• Own SEO department revenue and strengthen client retention
• Identify opportunities for organic growth and support new business by shaping SEO strategy, scoping, and resourcing
• Ensure client strategies tie directly to measurable business outcomes
• Oversee delivery quality and ensure consistent execution through scalable systems, QA processes, and reporting standards
• Improve operational efficiency to drive stronger margins and align resourcing, forecasting, and capacity planning
• Lead a team of 6, with direct management of the Associate Director and indirect oversight of the broader team
• Support hiring, onboarding, and ongoing development of SEO talent by setting performance expectations, ensuring accountability, and elevating strategic thinking
• Develop frameworks, playbooks, standardized deliverables, and SOPs that allow for team scalability and cross-team functionality, integrating automation and AI when applicable
• Act as a senior strategic lead across key accounts, ensuring proactive, insight-driven recommendations that reinforce agency value

Required Experience

• 8+ years of professional experience in SEO-focused roles, with demonstrated experience leading teams, owning client outcomes, and scaling operations.
• Agency tenure: experience working in an agency or fast-paced digital environment required.
• Accountability for retention, margin, revenue: previous positions have required management of department-level responsibilities.
• Forward-thinking approach to organic: has already developed practices and/or packages for AEO, “search everywhere,” and has used automation and/or AI to improve efficiency or scalability.
• Passion for people management: genuine interest in nurturing team members’ growth and experience leading other leaders.
• Strong organizational and administrative skills: ability to keep team delivery on track while managing strategic business priorities.
• Presentation & Communication Skills: Strong ability to present ideas, strategies, and performance results to clients in a clear and persuasive manner.
• Remote work experience: a history of successfully managing people and priorities in a remote setting through team collaboration tools.

Perks and Benefits

• Incredible company culture - we are passionate about the impact we make every day; we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships
• Diverse and forward-thinking environment
• Great career growth opportunity—you’ll have direct access to agency leadership
• Company-assisted medical insurance programs, life insurance, optional vision and dental insurance programs, and short-term and long-term disability offered
• 401(k) with employer matching
• Company events and industry conferences