Director of Sales Training
Cogir Senior Living · Scottsdale, AZ · 1 mo ago
Human ResourcesFull-time
Position Summary
The Director of Training is responsible for designing, developing, and delivering comprehensive training programs that drive performance across the organization. This role plays a critical part in elevating sales effectiveness, operational consistency, and customer experience within our senior living communities.
Key Responsibilities
Training Strategy & Development
- Design and implement a comprehensive training strategy aligned with company goals and growth initiatives
- Develop structured onboarding programs for new hires across sales and operations
- Create ongoing training modules focused on continuous improvement and skill development
- Build community-specific training programs to address unique market needs and performance gaps
- Establish training standards, tools, and resources to ensure consistency across all communities
Yardi CRM Training & Expertise
- Serve as the internal subject matter expert on Yardi CRM
- Develop and deliver training programs to ensure effective use of Yardi across all communities
- Partner with operations and sales leadership to drive CRM adoption, accuracy, and performance
- Identify opportunities to optimize workflows and reporting within Yardi
- Provide hands-on coaching and troubleshooting support related to CRM usage
Sales & Performance Training
- Develop and deliver training on:
- Outreach strategies and lead generation
- Overcoming objection
- Conducting impactful tours
- Converting prospects to move-ins
- Value Selling
- Coach teams on best practices in relationship building and sales execution
- Reinforce a culture of accountability and performance excellence
Facilitation & Delivery
- Deliver engaging, high-impact training sessions both in-person and virtually
- Travel as needed to communities for hands-on training and support
- Facilitate workshops, role-playing sessions, and interactive learning experiences
Collaboration & Continuous Improvement
- Partner with Sales, Operations, and Marketing leaders to align training with business priorities
- Analyze performance data to identify training needs and measure effectiveness
- Continuously refine training programs based on feedback, results, and industry trends
Qualifications
- Bachelor’s degree in Business, Education, or related field (or equivalent experience)
- 5+ years of experience in training, learning & development, or sales leadership (senior living experience strongly preferred)
- Advanced expertise in Yardi CRM (required)
- Proven experience developing and delivering training programs from the ground up
- Strong background in sales training, including objection handling, tours, and closing techniques
- Exceptional presentation and facilitation skills
- Ability to influence and engage stakeholders at all levels
- Highly organized with strong project management skills
- Willingness to travel as needed
Key Competencies
- Strategic thinking and program development
- Coaching and mentoring
- Communication and presentation excellence
- Analytical and results-driven mindset
- Adaptability and innovation
WORK SETTING
In the corporate office, 4 days a week, in Scottsdale, AZ, with some travel required.