Director of Sales

Responsibilities

• Develop sales strategies to meet and exceed sales targets and occupancy goals.
• Manage a team of sales professionals, including guiding their day-to-day activities, setting goals, and providing training and support.
• Cultivate relationships with prospective residents and their families, offering tours, information, and support throughout the decision-making process.
• Create a personalized experience for potential residents, addressing their specific needs and concerns.
• Coordinate marketing campaigns and activities that generate leads and increase brand awareness.
• Ensure all marketing materials (digital, print, etc.) are aligned with the community’s elevated image.
• Oversee all aspects of the leasing process, ensuring a seamless and efficient process from the first contact to move-in day.
• Cook up with internal teams to ensure timely and accurate processing of applications, contracts, and move-ins.
• Monitor sales performance metrics, providing reports on key performance indicators (KPIs), lead conversion, and other relevant data.
• Use data-driven insights to adjust strategies and improve overall performance.
• Provide leadership, motivation, and guidance to the sales team, fostering a positive and high-performing work environment.
• Conduct regular team meetings to communicate goals, share updates, and celebrate successes.
• Promote and maintain a positive, welcoming, and professional community image both online and offline.

Qualifications

• At least 5 years of proven experience in sales, marketing, or business development, preferably in a senior living or real estate setting.
• Strong leadership and team management skills.
• Excellent communication and interpersonal abilities.
• A high attention to detail and ability to juggle multiple priorities.
• A customer-focused approach with the ability to build strong relationships.
• Strong knowledge of sales metrics and data analysis.
• Proficiency in using CRM systems, Microsoft Office, and other business-related software.
• Previous experience in senior living or similar residential communities is a plus.
• Knowledge of leasing software and marketing tools.
• Bachelor’s degree in Business Administration, Marketing, or related field preferred.

Benefits

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Supplementary Insurance Options
• 401(k) Matching
• Employee Assistance Program
• Employee Discounts
• Flexible Spending Account
• Paid Time Off/Sabbatical
• Paid Training
• Scholarships
• Leadership Training and Coaching
• Career Growth
• Discounted Healthy Meals and Free Beverages
• Access to Gym and Pool (before and after shifts)