DIRECTOR OF FP&A
Ken Grossman started Sierra Nevada in 1980 with a hand-built brewhouse and the odds stacked against him. That passion forever changed the course of American craft brewing and launched a beer revolution that's in full force today. Turns out, good beer can do a lot of good, and Sierra Nevada became a cornerstone for both its innovation and its care for the Earth and its people. We’re committed to advancing a culture of inclusion and believe diversity in all its forms makes us stronger. We keep pushing boundaries, whether that’s in the brewhouse, with sustainability, or in the great outdoors.
About the Role
The Director of FP&A is a senior finance leader and key driver of Finance Transformation, responsible for shifting FP&A from manual, backward-looking reporting to automated, forward-looking decision intelligence. This role partners with Executive Leadership, Commercial, and Operations to translate volume, price, mix, cost, and cash dynamics into actionable insights that drive profitable growth, margin expansion, and disciplined capital deployment in a craft beer / CPG environment. As transactional finance and baseline reporting become increasingly automated, the Director ensures FP&A time and talent are focused on integrated business planning, strategic revenue management, strategy development, and scenario-based decision support—positioning Finance as a proactive business partner to drive business strategy and results.
Responsibilities
- Finance Transformation Leadership
- Drive our continued Finance Transformation, repositioning FP&A from manual reporting to automated, forward-looking decision intelligence.
- Eliminate low-value, manual FP&A activities and ensure scalable systems, analytics, and workflows enable insight at speed.
- Partner with Information Systems and Data teams to deploy modern planning, forecasting, visualization, and scenario modeling capabilities.
- Strategy Development & Enterprise Value Creation
- Partner with the CFO and Executive Leadership Team to co-develop enterprise and functional strategies, translating strategic priorities into measurable financial outcomes (growth, margin, cash, ROIC).
- Lead financial strategy development by connecting corporate strategy, long-range planning, integrated business planning (IBP), and capital allocation into a cohesive decision framework.
- Develop and maintain strategic value models to evaluate major initiatives, including pricing strategies, brand and innovation investments, capacity expansion, network optimization, and make vs. buy decisions.
- Support enterprise strategy refresh cycles with fact-based analysis of market trends, volume outlooks, cost structures, and competitive economics in a beer / CPG environment.
- Lead scenario-driven strategic planning, quantifying risks, tradeoffs, and upside across demand volatility, cost inflation, promotional intensity, and capital constraints.
- Serve as the primary finance partner for strategic initiatives and M&A activity, including opportunity assessment, financial diligence, synergy modeling, and post-investment value tracking, as applicable.
- Enterprise Planning & Integrated Business Planning (IBP)
- Act as Financial Lead for the Annual Operating Plan, rolling forecasts, and long-range plan for a multi-SKU, multi-channel beer / CPG portfolio.
- Drive IBP by aligning demand, supply, cost, and financial plans into a single, forward-looking executive forum focused on decision-making rather than reporting.
- Ensure planning processes explicitly surface tradeoffs between service, margin, capacity, and cash.
- Commercial FP&A: Pricing, Promotions & Mix
- Support the Commercial Team in pricing, promotions, and mix analytics, including list price actions, promotional depth and frequency, and return on investment.
- Maintain and develop robust net revenue and contribution margin views by SKU, pack, channel, customer, and geography to support Strategic Revenue Management (SRM/RGM).
- Partner with Sales and Marketing to evaluate brand investments, innovation economics, and commercial execution effectiveness.
- Margin, Cost & Profitability Management
- Build and maintain granular profitability analytics reflecting key cost drivers, including ingredients, packaging, labor, freight, and overhead.
- Partner with Supply Chain and Operations to identify structural margin opportunities through cost-to-serve insights, productivity initiatives, and network optimization decisions.
- Quantify the financial impact of operational and commercial initiatives and ensure accountability for results (Productivity Initiatives).
- Team Leadership & Capability Development
- Lead, mentor, and develop a high-performing FP&A team with strong commercial acumen, analytical rigor, and communication skills.
- Build next-generation FP&A capabilities in strategy support, IBP, SRM, and system-enabled analytics aligned to the future-state finance organization.
- Foster a culture of ownership, curiosity, continuous improvement, and value creation within FP&A.
- Executive Business Partnership & Storytelling
- Act as a trusted strategic advisor to Commercial, Operations, and Administrative leaders, framing decisions using clear economics, scenarios, and tradeoffs.
- Translate complex financial analyses into concise, executive-ready insights for ELT and Board-level discussions.
- Proactively surface risks and opportunities tied to volume trends, promotional intensity, cost volatility, and execution discipline and lead the R&O process company-wide.
Requirements
- Bachelor's Degree in business, business administration, accounting, finance, or any combination of education and/or experience from which comparable knowledge, skills, and abilities have been achieved.
- Strong grounding in financial modeling, managerial accounting, and business analytics.
- 10 years of progressive finance experience, including senior-level FP&A or commercial finance leadership.
- 7 years of people leadership experience.
- Demonstrated experience leading enterprise planning processes (AOP, rolling forecasts, long-range plans) in a complex, multi-product environment.
- Proven ability to partner with Commercial, Supply Chain, and Operations leaders on pricing, promotions, mix, margin management, and capacity decisions.
- Track record of supporting or leading Finance Transformation initiatives, including system implementations, automation and visualization improvements, IBP adoption, or advanced analytics deployment.
- Oracle Essbase and MS Business Central experience strongly preferred.
- Strong knowledge of pricing, promotions, mix, and trade spend economics, including ROI-based decision frameworks.
- Solid grounding in managerial accounting, margin analysis, working capital, and capital allocation principles.
- Advanced ability to develop financial models, scenario analyses, and strategic value cases that quantify tradeoffs and inform executive decisions.
- Demonstrated capability to connect strategy, planning, execution, and financial outcomes into a cohesive narrative.
- Strong problem-solving skills with the ability to see the big picture while working through complex, ambiguous business issues.
- Expertise in enterprise planning, rolling forecasts, and integrated business planning (IBP) in a multi-SKU, multi-channel environment.
- Strong command of FP&A systems, ERP environments, and analytics/visualization tools, with the ability to translate business needs into system-enabled solutions.
- Advanced proficiency in Excel and data-driven analysis, with a clear orientation toward automation and scalable reporting.
- Proven ability to redesign FP&A processes, eliminate manual work, and implement automation and analytics enablement.
- Experience documenting process requirements, leading cross-functional change, and driving adoption of new ways of working.
- Comfort operating in a transformation environment where standards, tools, and roles are evolving.
- Strong executive communication and storytelling skills, with the ability to translate complex analysis into clear, concise insights for senior leaders and Boards.
- Demonstrated ability to build trusted partnerships across Commercial, Supply Chain, Operations, and IT.
- Effective people leader with experience coaching, developing, and elevating analytical talent.
- High degree of judgment, initiative, accountability, and results orientation.
- Certified Management Accountant (CMA) preferred.
Benefits
- Base compensation range: $143,890 to $224,469 (individual offers based on skills, experience, and qualifications).
- Eligibility for bonus program.
- 10% company match on 401(k) contributions.
- Learning and development opportunities.
- Ongoing safety trainings, state-of-the-art equipment, and preventative care.
- Medical, dental, and vision insurance.
- Onsite medical clinic.
- Mental health and well-being benefits, including paid sick leave.
- Paid time off and encouragement to use it for work-life balance.
Selected candidate must pass a pre-employment, post-offer background check.