Director of Business Intelligence
Overview
CD Baby is a globally recognized leader in the music industry, offering artists direct distribution to their fans. We are seeking a Director of Business Intelligence to modernize our core systems, foster an agile culture, and leverage cutting-edge platforms to better serve our artists, partners, and fans worldwide. This hybrid role can be based in our Los Angeles (preferably), Nashville, or New York City office.
Responsibilities
Define and own the strategy and roadmap for making data accessible, trusted, and actionable across CD Baby.
Establish the metrics that matter most, drive data normalization across teams, and build the infrastructure that enables self-service insights at scale.
Partner closely with Product, Marketing, Finance, Data Engineering, and stakeholders across the company to prioritize the highest-impact KPIs, ensure consistent definitions across the organization, and embed data into decision-making processes.
Architect the BI function while also building dashboards, leading analyses, and translating complex data into clear business recommendations.
Lead segmentation, cohort analysis, lifetime value modeling, and churn analysis to identify growth opportunities, at-risk artists, and high-value segments.
Support experimentation and A/B testing with rigorous statistical analysis.
Build data analytics infrastructure by partnering with Data Engineering to continuously improve data quality, modeling, and governance.
Ensure reliable, well-documented reporting pipelines in cloud data warehouses (e.g., Snowflake).
Translate complex datasets into clear, executive-ready narratives.
Implement natural language and AI-assisted query tools that allow non-technical stakeholders to explore data and answer questions independently.
Requirements
7+ years of experience in data analytics, customer insights, business intelligence, or a related field.
Advanced SQL; experience with modern BI tools and cloud warehouses.
Hands-on experience building dashboards and reports in enterprise BI tools.
Strong foundation in customer analytics (segmentation, LTV, churn, experimentation).
Familiarity with SaaS or platform metrics (ARR, CAC, LTV, retention) preferred.
Ability to influence cross-functional stakeholders and communicate clearly at all levels.