Director of Business Intelligence and Data Analytics
Brewco Marketing Group · United States · Yesterday
RemoteRemoteBusiness DevelopmentFull-time
Duties and Responsibilities
- Serves as a strategic partner to Client Services, Operations, and Field Leadership
- Acts as a core member of client service team for reporting, insights, and performance discussions
- Establish and lead the data, reporting, and analytics discipline, including frameworks, standards, tools, and operating models
- Define best practices for KPI development, data capture, reporting cadence, and performance measurement
- Design the long-term vision for the analytics function, including team structure across reporting operations and advanced analytics
- Own the design, development, and governance of reporting platforms used by field and internal teams
- Lead creation and management of Power BI dashboards, including client-facing Power BI experiences and any other assigned programs
- Define data logic, report flow, and KPI alignment to ensure reports are accurate, consistent, and decision-ready
- Manage enhancements, scalability, and lifecycle of reporting tools
- Oversee data capture methodologies to ensure consistency and KPI alignment
- Establish and manage data QA, audits, documentation, and validation processes
- Manage raw data files, integrations, and internal reporting systems
- Ensure data integrity across all the program and partners
Skills/Knowledge
- Act as a thought leader and change agent by educating internal team on data requirements, best practices, and how analytics should inform strategy and execution
- Influence how teams proactively define what data is needed, why it matters, and how it should be used
- Build data literacy through training, documentation, and ongoing collaboration
- Analyze performance and behavioral data to identify trends, insights, and optimization opportunities
- Recommend and influence agency investment in third-party data subscriptions (e.g., Numerator, Kantar, Placer.ai) to enhance value
- Integrate external data sources where applicable to support deeper insights and storytelling
- Support ROI measurement, impact assessments, and continuous improvement initiatives
- Partner with Client Services, Operations, and Field Leadership to embed a measurement-first mindset across programs
- Lead special projects and additional responsibilities as assigned
Preferred Education and Experience
- Bachelor’s degree in Analytics, Data Science, Statistics, Computer Science, Information Systems, Business, or related field (or equivalent practical experience)
- 5+ years of experience in data analytics, BI/reporting, or analytics operations with increasing scope and ownership
- Advanced proficiency in Power BI (data modeling, DAX, Power Query, workspace governance, refresh/permissions management)
- Demonstrated experience building KPI frameworks, metric definitions, and standardized reporting cadences
- Proven ability to translate data into clear, decision-ready insights for executive and non-technical stakeholders; strong presentation and storytelling skills
- Strong program/project management skills: prioritization, stakeholder alignment, roadmap planning, and delivery against deadlines
- Experience integrating third-party/external datasets and building scalable data ingestion processes
- Experience in a multi-client, multi-program, or fast-scaling environment where reporting needs change frequently
- SQL / data modeling competence
Physical Requirements
- Must be able to lift objects of at least fifty (50) pounds
- Must have a valid government issued driver’s license
Technology
- Square reader
- Inventory Software
- ID Scanner
- Electronic Tablets
- Office suite software - Microsoft Office including Teams and OneDrive
- Electronic mail software - Microsoft Outlook
Work Schedule
- Flexible scheduling
- Must be available evenings & weekends