Director of Brand Strategy

About the role

Shape brand and customer engagement initiatives that strengthen market presence and business impact. Collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. Directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

• Define and evolve the brand positioning and corporate narrative
• Develop and govern a clear, consistent naming and nomenclature system
• Provide executive oversight and strategic direction for brand campaign function
• Build and own the brand measurement architecture
• Own the brand standards, guidelines, and governance framework
• Leverage AI tools to develop brand strategies and scalable frameworks
• Lead and develop a team of brand and marketing professionals

Qualifications

• 10+ years in brand strategy, integrated marketing strategy, or enterprise campaign strategy, in-house or at agency
• Bachelor's degree in Marketing, Communications, Business, or a related field
• Demonstrated experience leading and developing teams
• Proven experience in B2B SaaS or platform companies at enterprise scale
• Experience owning brand measurement frameworks and connecting brand metrics to business outcomes

Benefits

• Discretionary bonus typically paid annually
• Restricted Stock Units granted at time of hire
• 401(k) match
• Comprehensive employee benefits package
• Flexible/Remote working location

Pay

$154,000 – $250,000 annually

Location: Remote – US based candidates only, no visa sponsorship available