Director, Legal Counsel

About the role

McDonald’s is seeking a dynamic and experienced lawyer to join our Global Intellectual Property & Marketing Practice Group. The candidate will handle a broad range of commercial transactions, including advertising and media partnerships and marketing, licensing, and intellectual property agreements. They will also provide strategic legal advice to the Marketing teams on a wide range of commercial matters relating to the brand, including advertising campaign review.

Responsibilities

• Negotiate and draft media and ad tech agreements, including insertion orders and data usage agreements
• Legal review of vendor, ad tech, and platform agreements
• Advise on media and ad tech ecosystem, including issues related to advertising, data privacy, consumer protection and digital platform regulations
• Counsel national and global marketing teams regarding a wide array of marketing, licensing and promotion matters
• Review advertising and communication materials for compliance with applicable laws and brand requirements
• Analyze advertising substantiation issues
• Counsel clients on trademark, copyright, trade secret and rights of publicity and privacy matters
• Counsel and advise clients on marketing to children guidelines and policies, both in the US and globally

Qualifications

• JD degree and admitted to practice in the U.S.
• 8+ years of experience in-house, in private practice or with the federal government
• In-depth knowledge of advertising and intellectual property law
• Experience with digital advertising, media, digital platforms, and transactions that includes working with ad tech and media companies in the ad tech space
• Strong understanding of the media and ad tech ecosystem
• Deep expertise in U.S. advertising and intellectual property law, data privacy, consumer protection regulations (e.g., FTC, state privacy laws including CCPA/CPRA) and international requirements
• Outstanding communications and leadership skills with proven success in building internal and external partnerships
• Ability to communicate complex issues effectively to senior level business leaders
• Ability to be a strategic partner and trusted advisor for national and global business clients
• Ability to find practical solutions to business challenges
• Ability to participate effectively and constructively as a member of a team
• Comfortable handling a wide variety of matters, including issues in new, unchartered territory
• Strong negotiation skills
• Strong analytical and transactional skills
• Must exercise sound judgment, be able to work efficiently under time pressures and deadlines in a fast-paced, demanding environment
• Ability to influence and lead cross-functional teams in fast-paced, matrixed environments
• Excellent academic credentials

Pay

$195,000 to $244,000

Schedule

N/A

Benefits

• Health and welfare benefits, including but not limited to comprehensive health insurance, which includes medical, prescription drug, mental health, dental and vision coverage, as well as, life insurance.

Additional Information

McDonald’s is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald’s provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact mcdhrbenefits@us.mcd.com. Reasonable accommodations will be determined on a case-by-case basis.