Director, Internal Communications & Employer Brand
About the role
Circle (NYSE: CRCL) is one of the world’s leading internet financial platform companies, building the foundation of a more open, global economy through digital assets, payment applications, and programmable blockchain infrastructure. Circle’s platform includes the world’s largest regulated stablecoin network anchored by USDC, Circle Payments Network for global money movement, and Arc, an enterprise-grade blockchain designed to become the Economic OS for the internet. Enterprises, financial institutions, and developers use Circle to power trusted, internet-scale financial innovation.
Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible work environment where new ideas are encouraged and everyone is a stakeholder.
Responsibilities
- Drive two of Circle's most visible functions — internal communications and employer brand — shaping how Circle is understood by employees, candidates, and the world.
- Partner with senior leaders and cross-functional stakeholders (HR, Corporate Communications) to develop internal communications plans for major initiatives, organizational moments, and company priorities; provide proactive counsel on what to say, when, and how.
- Help shape how Circle communicates company strategy and OKRs internally, translating priorities into relevant, actionable messaging for employees across functions and regions.
- Build and scale internal communications programs with the Employee Experience Director and cross‑functional partners to support engagement, connection, and understanding across a distributed workforce.
- Evolve and maintain operational infrastructure for effective, scalable communications: editorial planning, channel governance, distribution practices, measurement frameworks.
- Support Circle's intranet strategy and evolution as the business owner steering this work in partnership with IT.
- Support sensitive, high‑stakes, and change‑related communications with sound judgment, strong stakeholder partnership, and attention to timing, tone, and employee impact.
- Drive the ongoing evolution of Circle's employee value proposition (EVP) in partnership with Talent Acquisition, People leadership, and Marketing, ensuring it reflects real employee experience and talent priorities.
- Lead employer brand storytelling and content strategy across priority channels — careers content, employee stories, social content, recruiting campaigns, and talent‑facing moments.
- Partner with Talent Acquisition to strengthen candidate experience as a brand touchpoint, using survey insights, feedback, and market signals to identify improvement opportunities.
- Build and maintain employer brand intelligence infrastructure — including LLM/AI sentiment monitoring across major platforms and competitive benchmarking against talent peers.
- Drive Circle's presence in employer awards, recognition programs, and talent‑focused external opportunities that reinforce the company's reputation as a destination employer.
- Build and own Circle's alumni network — selecting and launching the right platform, developing community strategy, and creating engagement touchpoints that keep former Circlers connected as advocates, referral sources, and potential boomerangs.
- Ensure alignment between employer brand, people narrative, and broader corporate story so candidates and employees experience a consistent, authentic picture of Circle.
- Oversee development of high‑quality content across