Director, Go To Market Financial Planning & Analysis

Key Responsibilities & Duties

• Serve as the senior finance leader for the GTM organization, setting the direction for how Finance partners with Sales, Marketing, and Customer Experience
• Guide and influence executive decision-making on growth investments, trade-offs, and resource allocation across product lines
• Ensure financial insights are clearly connected to business strategy, with a focus on actionable recommendations
• Provide high-level insights and recommendations on key initiatives such as pricing, market expansion, and long-range planning
• Partner with Sales, Marketing, and Customer Experience teams to lead forecast and planning processes for all GTM functions
• Oversee and evolve a complex topline forecasting model supporting 30+ products across both organic and third-party sales channels, ensuring accuracy, flexibility, and clear drivers of performance
• Drive alignment between revenue targets, sales and implementation capacity, and pipeline expectations
• Define the KPI framework for GTM performance and ensure consistent, high-quality reporting across the organization
• Review and synthesize outputs from the team to deliver clear, executive-ready insights on performance, risks, and opportunities
• Ensure alignment on metrics and data sources across Finance, GTM, and Operations
• Set the vision for improving forecasting and reporting processes to increase speed, accuracy, and scalability
• Drive adoption and optimization of FP&A systems and other technology, reducing manual work and elevating analytical capabilities
• Lead the evaluation and adoption of AI-driven tools and capabilities to enhance forecasting, reporting, and decision-making
• Partner cross-functionally to improve data quality, consistency, and accessibility
• Lead, coach, and develop a high-performing GTM FP&A team
• Elevate the team’s impact by shifting focus from manual work to insight generation and business partnership
• Foster a culture of ownership, business curiosity, and operational excellence.

Qualifications & Desired Skills

• 10–15+ years of experience in FP&A, with meaningful GTM and revenue finance experience
• Proven experience leading forecasting and planning processes at scale
• A strong communicator who can challenge senior leaders constructively and build trust
• Equally comfortable zooming into detailed models and zooming out to shape strategy
• Highly analytical with the ability to translate complex data into clear business narratives
• Proven people leader with experience building and developing high-performing teams
• Comfortable operating in a fast-paced, high-growth environment with evolving priorities