Director, Creative Strategy, Contract
DEPT® · New York, United States · 1 wk ago
RemoteRemoteConsulting$70–$80/hrContract
About the role
The Director, Creative Strategy at DEPT® is a critical strategic architect responsible for shaping how iconic brands show up in the world. You will develop sharp brand positioning, craft creative briefs, and lead high-stakes client relationships.
Responsibilities
- Develop compelling campaign-level brand positioning that differentiates clients in crowded markets and resonates with targeted audiences.
- Craft sharp, inspiring creative briefs and define creative territories that fuel breakthrough ideas across creative, production, and design teams.
- Design holistic creative strategies tailored for full-funnel media plans, with a strong focus on driving upper-funnel brand awareness and mid-funnel consideration.
- Partner closely with Creative leads, Comms Planners, and Cross-Discipline Media Activation specialists to ensure strategic alignment from concept through execution and optimization.
- Lead high-stakes client presentations, workshops, and share-outs, establishing trust with senior marketing stakeholders and executive leaders.
- Uncover deep audience, cultural, and competitive insights through qualitative research and social listening to inform creative direction.
Requirements
- 8+ years of experience in creative strategy, brand strategy, or integrated planning within a fast-paced agency or brand environment.
- Proven track record of developing campaign-level positioning, creative briefs, and creative territories that result in award-winning or business-driving creative execution.
- Deep knowledge of 360-degree integrated campaigns, specifically how creative strategy adapts to upper- and mid-funnel media channels (e.g., CTV/OOH, social, creator/influencer, digital, content, experiential).
- Exceptional storytelling and presentation skills, with a history of confidently pitching to and managing relationships with C-suite and senior client stakeholders.
- Mastery of qualitative and research methods to synthesize complex data into simple, actionable creative springboards.
- A value for curiosity and creativity, with a drive to make things that are new, culturally relevant, and compelling—not just sensible.
- A proactive, resilient mindset that thrives in fast-paced, dynamic environments with minimal processes.
Qualifications
- Master's degree in Marketing, Communications, Advertising, or related field.
- Experience working with cross-functional teams including creative, media, and client relations.
- Strong understanding of brand strategy, consumer behavior, and market trends.
- Ability to manage multiple projects simultaneously and meet tight deadlines.
- Excellent communication and interpersonal skills.
Skills
- Strategic thinking and problem-solving skills.
- Strong project management and organizational skills.
- Ability to work independently and as part of a team.
- Proficiency in Adobe Creative Suite and other relevant software.
Benefits
- Flexible remote work options.
- Competitive salary range of $70,000 - $80,000 USD per year.
- Health insurance coverage.
- 401(k) retirement plan.
- Employee assistance program.
- Professional development opportunities.
- Regular team-building activities and events.
Pay
The anticipated salary range for this position is listed below. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we're flexible.
Schedule
US Remote. Flexible schedule to accommodate your needs.