Director, Content Strategy & Insights

About the role

For our client, we are seeking a Director, Content Strategy & Insights to join the team of a leader in the Consumer Technology space. This leader will shape the strategy, standards, and measurement approach for a content operating model that supports a large-scale marketing organization. The role will partner closely with content operations, agency management, and other cross-functional stakeholders to improve governance, efficiency, and decision-making. It also requires a strong quantitative mindset to evaluate content investment, capacity, and AI-driven production trade-offs. Location: San Jose, CA - US based candidates only, no visa sponsorship available.

Responsibilities

• Own and govern the content operational strategy and standards.
• Partner with content operations to improve workflow governance and SLAs.
• Define the external narrative for the content operating model.
• Establish insights and measurement frameworks to identify operational bottlenecks.
• Evaluate costs, throughput, and trade-offs in AI content production.
• Develop budget models to inform content investment decisions.
• Support resource planning with capacity models and demand forecasts.
• Implement AI governance measures, including content audits and disclosure processes.

Qualifications

• 10+ years of experience in content strategy, operations, marketing analytics, or content supply chain roles.
• Proven experience building benchmark frameworks and measurement infrastructures in complex organizations.
• Strong quantitative skills for modeling ROI, budgets, and demand capacity under pressure.
• Experience establishing governance frameworks and operating standards at scale.
• Leadership experience in strategy and analytics with accountability across teams without direct authority.
• In-depth knowledge of AI governance and risk management.
• Exceptional collaboration skills to connect diverse functions such as operations and agency management.

Benefits

• Opportunity to lead content strategy in a pioneering AI-driven environment.
• Collaboration with a world-class marketing team.
• Impact on overall content investment and operational efficiency.
• Visibility and influence over budget and resource allocation decisions.
• Use of advanced quantitative modeling and analytics in decision-making.
• Engagement in leading-edge discussions around AI content and governance.

Pay

Compensation: $207,000 – $299,700 annually