Director, Annual & Community Giving Initiatives
Reporting to the Senior Director, Major Giving & Individual Giving, the Director, Annual Giving & Community Giving Initiatives will drive revenue growth and innovative development of BMC’s entry-level individual donor population (gifts up to $25,000).
Responsibilities
- Lead strategic development and growth of entry-level giving band (gifts up to $25,000) and pipeline through new and existing annual fund and community giving infrastructure, including direct marketing strategy, oversight of digital engagement (DXO) portfolios, and providing strategic insight on peer-to-peer acquisition and conversion.
- Implement and execute strategy to significantly increase these revenue lines, in both dollars and individuals, over a targeted time horizon.
- Responsible for a minimum of $4M in philanthropic revenue annually, across annual giving and community giving initiatives.
- Develop meaningful KPIs for team members and revenue units that promote donor acquisition, retention, participation, and upgrades.
- Meet and exceed revenue targets, as established during annual goal-setting process, with a focus on driving unrestricted and flexible revenue for BMCHS’s highest needs and priorities.
- Direct, mentor, manage, and empower Annual Giving & Community Giving Initiatives team members.
- Strengthen processes to transition community-led fundraising donors into longer-term annual giving and sustaining donors.
- Partner with Major Gifts, Planned Giving, and Research colleagues to identify and transition prospects into new portfolio, when appropriate, to maximize donor experience and engagement.
- Provide strong oversight for associated Annual Giving and Community Giving budgets; ensure that various investments (print pieces, acquisition tools, small gatherings, various other expenses, etc.) are evaluated and tied to increased revenue. Ability to discern and sunset investments that are not meeting ROI expectations.
- In partnership with Operations, leverage and evaluate new and existing technologies to strategically reach & engage annual giving and community donors. Train and educate colleagues on how to fully deploy these technologies when appropriate.
- Provide oversight of grassroots & community fundraisers; work with the team to establish clearly articulated revenue goals and expectations of these fundraiser populations.
- Collaborate with Events team around BMCHS’s signature events and direct team members on host and volunteer engagement initiatives to broaden BMCHS’s donor network.
- Evaluate effectiveness of various acquisition and retention strategies using NXT and other available data to inform decision making & direction.
- Provide direction on budding annual giving and community giving initiatives at BMCHS’s two newly added hospitals: BMC-Brighton and BMC-South. In partnership with other key BMCHS Development staff, educate and implement fundraising best practices at these new sites.
- Participate in annual goal setting.
- Other duties, as assigned.
Requirements
- Bachelor’s degree and at least 10-12 years of relevant experience in non-profit fundraising, of which at least 5 years must be management experience required; or equivalent combination of education and experience.
- Experience leveraging technology and information to creatively identify prospects, retain and upgrade donors, steward gifts, and inform future investments in program growth.
- Experience partnering with clinical/programmatic and other internal leaders.
Preferred Qualifications
- Non-profit fundraising experience in complex organizations such as higher education or health care.
Skills
- Deep expertise in annual giving strategies and tactics (direct mail, segmentation, portfolio management, donor matches etc.) and community-led fundraising initiatives (marathon charity program participation, walks, volunteer engagement, etc.).
- Strong fluency in NXT (or comparable CRM) and expertise in interpreting data and implementing strategic next steps based on reporting; commitment to goal-setting & adhering to established metrics.
- A proven track record of achieving or surpassing goals and developing annual giving and community fundraising strategy rooted in best practices in a medium-to-large, fast-paced nonprofit environment.
- Ability to manage and empower team members.
- Data-driven approach.
- Demonstrated success in collaboration with Operations and Research colleagues.
About the Organization
This is a unique opportunity to join a growing Office of Development that is driving a bold vision to elevate Boston Medical Center Health System’s philanthropic profile among individual, foundation, and corporate donors in the region and nationally. We are mission-driven and passionate, visionary and strategic, nimble and collaborative. Working within our office and across the hospital, we’re nurturing and growing a community of supporters who share BMCHS’s commitment to clinical excellence and inclusive research that combine to serve as a national model for equity in healthcare.
Our team works alongside world-renowned physicians, scientists, philanthropists, government officials, and high-profile community members all striving to make a meaningful impact in our community and beyond.
As an employer, Boston Medical Center is one of a kind—delivering the benefits of well-regarded institutions with the innovative spirit found in smaller organizations. BMC is a leading academic medical center with a deep commitment to health equity and a proud history of serving all who come to us for care. BMC provides high-quality healthcare and wrap-around support that treats the whole person, extending beyond our physical campus into our vibrant and diverse communities. This ranges from food and transportation all the way to economic mobility initiatives including jobs and financial literacy. The work does not stop there. Behind the scenes, BMC is a proud advocate for social, racial, and environmental justice, and engages with the community to create two-way dialogues to best inform our work. BMC is advancing medicine while training the next generation of healthcare providers and researchers as the primary teaching affiliate of Boston University Chobanian & Avedisian School of Medicine.
Benefits
- Competitive pay.
- Highly subsidized health care plan for employees and their family members.
- Discretionary annual bonuses and merit increases.
- Flexible Spending Accounts.
- 403(b) savings matches.
- Paid time off.
- Career advancement opportunities.
- Resources to support employee and family well-being.
Pay
Compensation range: $122,000.00 - $177,000.00. This range offers an estimate based on the minimum job qualifications. However, base pay is determined comprehensively considering education, experience, skills, certifications/licensures, business/organizational needs, internal equity, and market competitiveness. The range is based on Boston-area data and is subject to modification based on geographic location.