Jobs · Marketing · California

Dir, Brand Creative

Exemplis LLC · Cypress, CA · 1 wk ago
HybridMarketing$159k–$246k/yrFull-time

Position Summary

We are building a unified Growth & Experience organization across a portfolio of five direct-to-consumer brands, Albany Park, Edloe Finch, X-Chair, Mavix, and Timbuk2 alongside Sitonit Seating, our flagship B2B brand. Creative is central to how we show up across this portfolio, and we are looking for a Director of Creative to lead and evolve that work.

Responsibilities and Essential Functions

  • Creative strategy & brand stewardship

    • Lead and evolve creative direction across DTC brands and the B2B channel, ensuring distinct brand voices and consistent standards
    • Maintain and apply brand guidelines across the portfolio, ensuring alignment across paid, organic, owned, and retail channels
    • Partner with the CGXO, eCommerce, and Growth leaders to align creative with commercial priorities
    • Contribute to campaign concepts, seasonal creative, and always-on performance assets
    • Bring a strong creative perspective to cross-functional planning, balancing strategy and execution
  • High-velocity, AI-enabled production

    • Support and evolve an AI-enabled production model using current and emerging tools
    • Drive consistent, high-quality creative output at the pace required for modern DTC marketing
    • Establish and refine creative processes, briefs, and asset production workflows
    • Partner with Growth Marketing and eCommerce to incorporate performance insights into creative output
    • Stay current on emerging creative tools and foster a culture of learning within the team
  • Studio & location production

    • Direct studio and location shoots across brands, from concept through delivery
    • Support planning, logistics, and execution of photo and video production
    • Partner with freelance talent and external partners as needed
    • Ensure creative assets meet quality standards across both DTC and B2B channels
  • B2B creative leadership

    • Support creative strategy and execution for Sitonit Seating’s B2B channel
    • Adapt creative approaches to meet both performance-driven DTC needs and B2B brand-building efforts
    • Contribute to development of sales materials, campaigns, and event assets
  • Team leadership & org design

    • Lead and develop a lean in-house creative team, including designers and AI creative resources
    • Provide clear direction, feedback, and support to ensure high-quality output and team growth
    • Identify opportunities to strengthen team capabilities and workflows over time
    • Foster a collaborative, inclusive, and craft-focused team culture

Qualifications, Skills and Education

  • Required Qualifications

    • 8+ years of experience in creative roles, including leadership responsibility
    • Experience leading multi-brand creative across both performance and brand contexts
    • Strong portfolio across campaign, digital, brand, email, and social creative
    • Experience managing small, high-performing teams
    • Hands-on experience directing studio and location shoots from concept through delivery
    • Demonstrated fluency with AI tools and creative workflows
    • Experience developing and maintaining brand guidelines across multiple brands
    • Ability to collaborate and influence across eCommerce, Growth, and Brand teams
  • Preferred Qualifications

    • Experience working across multiple brands
    • Exposure to B2B creative environments
    • Familiarity with AI tools or interest in learning AI-enabled creative workflows
    • Experience in home furnishings, lifestyle, or related categories
    • Background in UX or web design

Why This Role

Broad creative scope across a multi-brand portfolio spanning DTC and B2B
Opportunity to help shape and evolve an AI-enabled creative function
Hands-on leadership role with meaningful impact on output and process
Close partnership with cross-functional leaders in Growth & Experience
People-first culture with strong investment in creative talent and team development
Clear path for growth as the organization and creative function scales

Perks and Benefits

  • Competitive Salary
  • Hybrid Work Schedule
  • Health Insurance
  • 401(k)
  • Time Off
  • Observed Holidays
  • Employee Discounts
  • Hit our Numbers Lunch
  • Tuition Scholarships

About Us

It all started in a small warehouse in California with just three employees, a fax machine and a bell that rang out every time a chair came down the conveyor belt. 30 years later, Exemplis continues to lead, innovate and disrupt an array of industries through its growing family of brands — including SitOnIt Seating, Timbuk2, X-Chair, Maverick, Mavix, Edloe Finch, and Albany Park.

We make sure our people (and their communities) are at the core of our organization. To make a difference, we must be a champion of diversity, inclusion, service and social justice — above all else.

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