Digital Solutions Manager
About the role
This is a hybrid position that requires you to work closely and collaboratively with our Boise team.
Founded in 2010, Townsquare Ignite products and solutions are a combination of our owned and operated digital properties, our proprietary digital programmatic advertising platform, and an in-house demand and data management platform collecting valuable proprietary first-party data, and is the fastest growing revenue and profit driver of Townsquare Media. Our Competitive Advantage: First-Party Data Collection: As a large-scale digital content publisher, we collect valuable first-party data from our audience, minimizing reliance on third-party data sources. Proprietary Advertising Technology: Our proprietary, all-in-one 360* advertising platform centralizes reporting, operations, and creative in a single streamlined system. Impactful Integration: Our in-house, DSP-agnostic trade desk integrates with more than 10 leading DSPs, giving us access to all major advertising exchanges and mobile app inventory. Massive Reach: We have access to over 250 billion impressions per day. Targeted Solutions and Customer Service: We provide hyper-targeted advertising solutions and offer white glove customer service. Multi-Platform Delivery: Our campaigns are delivered across desktop, mobile, apps, connected TV, email, paid search, and social media platforms, utilizing display, video, and native executions. Creative Support: We have a full-service design and creative team to help clients craft the right message and develop powerful creative for their campaigns.
Why you’ll love working at Townsquare Ignite: We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. To foster your success, you’ll take part in a comprehensive training program, surrounded by a positive and supportive culture that encourages everyone to develop themselves and others. We’ve had countless internal promotions, and our goal is to continue the rapid growth of our company. Whatever your professional goals, you’ll have the opportunity to make steps toward your target and take your career to new heights!
Responsibilities
- Responsible for pipeline management and meeting digital sales goals, individually and for the team
- Build relationships across local businesses and agencies to act as a trusted marketing partner, providing insights and relaying relevant guidance to the customer to meet shared objectives
- Leverage an entrepreneurial mindset to solve complex problems, with solutions tailored for each customer and made as simple as possible
- Conduct virtual and in-person meetings demonstrating subject matter expertise and a point of view on industry and/or specific advertising solutions, with deep knowledge of your customer’s vision and objectives
- Cultivate new business, self-generated and with local team, and collaborate with team members to grow existing business
- Take ownership of the pre- and post-sale process, making sure that we exceed customer expectations and deliver results
- Interpret performance reports, both for our local team and our clients, use performance data to make campaign recommendations that result in incremental sales
- Be a strategic sales leader who creates future value for Townsquare, while delivering immediate results. Determine the right goals, inform decisions, and help design scalable, long-term solutions that meet shared objectives
- Coach, mentor, and train sales team on digital product offerings and digital industry trends to help them exceed in selling Full Funnel Solutions
- Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement, ensuring active communication and connection with colleagues across departments
Qualifications
- Proven track record of digital sales quota achievement
- Proven track record of selling digital marketing products (Search, Social, Programmatic)
- Proven track record of success in growing new business
- Advanced knowledge and understanding of digital