Jobs · Marketing · Missouri

Digital Merchandiser, Onsite

Bass Pro Shops · Springfield, MO · 1 mo ago
MarketingFull-time

About the role

The Digital Merchandiser will work on-site at our corporate office in Springfield, MO and is responsible for supporting the execution and optimization of the customer shopping path, merchandising presentation, promotional messaging, and marketing content in assigned categories. You’ll participate in pre-season assortment planning, coordinate direct channel offers (catalog / retail/club) with Internet strategy for a seamless customer experience, and maintain overall web store consistency and customer experience standards.

Responsibilities

  • Own the planning and execution of each category’s digital shelf merchandising and product optimization in collaboration with Sales, Omni Marketing Lead, Creative, Digital Capabilities, Brand/Season, and other cross-functional teams.
  • Manage site product hierarchy, web store structure, and customer-facing navigation of assigned categories, including product presentations, special navigation, indexing, site search, and guided navigation through attributes.
  • Create a friction-free, accurate, engaging, and inspiring category experience, incorporating innovative features to surprise and delight customers.
  • Leverage digital marketing programs, social media, and emerging technology to enhance assortment performance and brand positioning; communicate assortment strategy to the digital marketing team.
  • Analyze and communicate financial results, using analytics to identify shortfalls, drive course corrections, and maximize sales.
  • Oversee web store managed content scheduling, approval, and execution for assigned categories, including category page features, sub-categories, doorways, email campaigns, and associated web pages.

Requirements

  • Bachelor’s Degree (minimum requirement).
  • 2–4 years of related professional experience.

Skills

  • Strong interpersonal and communication (written and oral) skills.
  • Ability to work in a fluid, fast-paced environment.
  • Excellent cross-functional collaboration and influencing skills.
  • Ability to manage and influence change throughout an organization.

Travel

10% travel required.

Benefits

  • Discounts on retail merchandise, restaurants, world-class resorts, and conservation attractions.
  • Medical, dental, and vision coverage.
  • Health Savings Account and Flexible Spending Account.
  • Voluntary benefits.
  • 401k Retirement Savings plan.
  • Paid holidays, vacation, and sick time.
  • Bass Pro Cares Fund and additional benefits.

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