Digital Media Content Creator
About the role
At Globe Life, we are committed to empowering our employees with the support and opportunities they need to succeed at every stage of their career. We take pride in fostering a caring and innovative culture that enables us to collectively grow and overcome challenges in a connected, collaborative, and mutually respectful environment that calls us to help Make Tomorrow Better.
Globe Life is looking for a Digital Media Content Creator to join the team. This role creates engaging visual content across all social media platforms, serving as a digital voice for the Globe Life brand. It collaborates with the social media department to design and produce multi‑platform graphic and video content for internal and external campaigns, and attends company events to capture content and craft messaging that highlights each event while maintaining a consistent, positive representation of Globe Life’s mission and values.
This is a hybrid position located in McKinney, TX (work‑from‑home Monday & Friday, in‑office Tuesday‑Thursday).
Responsibilities
- Strategize and develop effective social media campaigns for internal and external initiatives, including sponsored posts under direct management supervision.
- Serve as a visual culture ambassador to foster engagement.
- Assist social media teams in creating engaging social media content.
- Support the design of graphics and video based on brand, copy, purpose, and other needs.
- Execute brand standards for multiple brands under direct supervision of the social media manager.
- Produce both graphic and video design work.
- Identify deliverables within asset management resources to help ensure deadlines are met.
- Attend company events and provide social media support as needed (travel required, both domestic and international).
- Stay current on the latest content requirements and trends in social media.
Requirements
- Bachelor’s degree from a four‑year college or university, preferably in social media, graphic design, or digital marketing.
- 3–5 years of professional relevant experience in social media or digital marketing.
- Portfolio or work samples link(s) required for consideration.
- Reliable and predictable attendance of assigned shift.
- Ability to work full‑time and/or part‑time based on position specifications.
Skills
- Advanced experience with Adobe Creative Suite and Adobe After Effects.
- Experience with video, audio, and still photography equipment (Sony and/or Canon).
- Experience editing video, audio, and still photography.
- Working knowledge of Microsoft suite: Outlook, Teams, Word, Excel, and PowerPoint.
- Preferred knowledge of project management, design, and proofing tools: Hootsuite, Sprinklr, and Airtable.
- Strong project management skills with flexibility to shift focus based on business demand.
- Strong video and graphic design skills with solid understanding of camera systems, audio, and lighting equipment.
- Passion for social media and the digital marketing industry.
- Familiarity with Adobe Creative Cloud (InDesign, Premiere, After Effects, Photoshop) and Canva.
- Excellent time management and organizational skills; ability to prioritize multiple assignments and calendars.
- Enthusiasm and initiative when taking on new projects.
- Strong proofreading, writing, and communication skills with keen attention to detail.
- Familiarity with Microsoft Office: Word and PowerPoint; experience with Excel a plus.
Schedule
Hybrid work arrangement: work‑from‑home on Monday and Friday; in‑office Tuesday through Thursday in McKinney, Texas. Travel may be required for domestic and international company events.
Benefits
- Competitive compensation designed to reflect expertise and contribution.
- Comprehensive health, dental, and vision insurance plans.
- Robust life insurance benefits and retirement plans, including company‑matched 401(k) and pension plan.
- Paid holidays and time off to support a healthy work‑life balance.
- Parental leave.
- Subsidized all‑in‑one subscriptions to support fitness, mindfulness, nutrition, and sleep goals.
- Company‑paid counseling for mental health, stress management, and work‑life balance.
- Continued education reimbursement eligibility and company‑paid FLMI and ICA courses.
- Discounted Texas Rangers tickets for visits to Globe Life Field.