Digital Graphic Designer, eCommerce
Helen of Troy · New York, NY · 6 days ago
HybridArt & Creative$67k–$78k/yrFull-time
About the role
The Digital Graphic Designer for eCommerce supports the OXO brand within the Home & Outdoors division of Helen of Troy. This role focuses on creating high-performing, conversion-focused digital assets across various eCommerce platforms.
Responsibilities
- Create high-quality, on-brand assets produced efficiently at scale, with a clear focus on conversion.
- Execute high-volume design work using Figma-based design systems and component libraries.
- Translate OXO brand standards into modular, scalable layouts optimized for mobile-first eCommerce.
- Pair existing product photography with clear, benefit-driven copy to tell a compelling product story, succinctly.
- Design for lower-funnel conversion, focusing on clarity, hierarchy, and simple storytelling.
- Ensure accuracy and consistency across SKUs.
- Prepare and deliver production-ready files with meticulous attention to detail in file naming and uploading assets to a DAM.
- Design mobile-first, desktop second.
- Be in touch with the eCommerce landscape, smartly researching and presenting findings, in relation to current projects.
- Evolve how the team works by building and maintaining systems that scale.
- Improve efficiency, reduce rework, and increase consistency across all eCommerce outputs.
- Partnership with Project Management and cross-functional teams to improve speed, clarity, and output consistency.
- Maintain strong file organization, naming conventions, and version control that can be intuitively understood by others.
- Support and enforce best practices for production design at scale.
- Partner with internal stakeholders to align creative output with business needs.
- Strategically align and collaborate with Sales, Product Development, Brand Comms, and the Brand Design to understand product priorities and retail requirements.
- Translate stakeholder input into clear, effective visual solutions.
- Communicate work clearly and concisely in reviews, both in person and via review links, focusing on business impact over design preference.
- Ensure assets are organized, accessible, and up to date.
- Work with and maintain the Digital Asset Management (DAM) system.
- Source, organize, and manage photography and design files.
- Ensure all assets are properly labeled, versioned, and stored for team-wide access.
Requirements
- Bachelor’s degree in Graphic Design or related design/creative/art field.
- 5+ years of experience in digital design, with a strong focus on eCommerce and production design.
- Portfolio demonstrating clean, modern, conversion-driven design work required.
- Expert-level proficiency in Adobe Creative Suite (Photoshop, Illustrator).
- Proven experience creating conversion-focused eCommerce content (Amazon, PDPs, digital retail).
- Strong understanding of how to pair imagery with benefit-led copy.
- Experience working with Digital Asset Management (DAM) systems.
- Ability to manage high-volume production workflows with precision and consistency.
- Collaborative, proactive, and solutions-oriented approach.
- Comfortable working at speed and volume without sacrificing quality.
- Strong file organization, naming conventions, and documentation habits.
Qualifications
- Production-first mindset with strong creative instincts.
- Highly organized, detail-oriented, and process-driven.
- Systems thinker who thrives in scalable design environments.
- Strong sense of visual hierarchy and conversion-focused design.
- Collaborative, proactive, and solutions-oriented.
- Comfortable working at speed and volume without sacrificing quality.
- Strong desire to learn and expand an already solid skillset.
Skills
- Production-first mindset with strong creative instincts.
- Highly organized, detail-oriented, and process-driven.
- Systems thinker who thrives in scalable design environments.
- Strong sense of visual hierarchy and conversion-focused design.
- Collaborative, proactive, and solutions-oriented.
- Comfortable working at speed and volume without sacrificing quality.
- Strong desire to learn and expand an already solid skillset.
- Motion and Storytelling experience preferred.
Benefits
Salary + Bonus, Healthcare, Dental, Vision, Paid Holidays, Paid Parental Leave, 401(k) with company match, Basic Life Insurance, Short Term Disability (STD), Long Term Disability (LTD), Paid Time Off (PTO), Paid Charitable (volunteer) Leave, and Educational Assistance.