Digital Designer

JOB SUMMARY

The Digital Designer is responsible for the design of paid media, internal channels including web and app touchpoints. The Digital Designer will work with the brand marketing team on a variety of projects to develop direct to customer messaging. The messaging performance will be tracked along with the digital marketing team. The Digital Designer is responsible for making adjustments to messaging based on performance and testing. Alongside the creative team, this role will help shape every stage of the digital customer experience working collaboratively with the internal Schnucks agency and external creative agencies.

ESSENTIAL JOB RESPONSIBILITIES

• Creates digital assets for a variety of brand campaigns across Meta, Chicory, programmatic display and video, CTV.
• Also responsible for the development of owned digital channels including website, app, weekly emails, push notifications, marketing cards, and more.
• Responsible for meeting timelines, posting proofs and adjusting creative based on feedback.
• Works directly with media agencies on understanding the performance of creative.
• Responsible for independently recommending creative testing plans to media agency and adjusting messaging strategy, as needed, across Meta, The Trade Desk and OLV.
• Collaborates with Digital Marketing Coordinator on file transfers to media agencies, overall project management, message priorities and scheduling design projects across all touchpoints.
• Responsible for project management with outside creative agencies. Provides clear project brief direction, timely feedback and holds agencies accountable for on-time delivery.
• Performs other duties as assigned

MINIMUM REQUIREMENTS

• Required Education: Bachelors Degree
• Other Requirements: Graphics design major or graphic design minor with experience in digital design
• Minimum Years of Experience: 1 to 3 years

REQUIRED KNOWLEDGE, SKILLS AND ABILITIES

• Knowledge: Advanced knowledge of Adobe Creative Suite and related creative asset-creation software. Understanding of graphic design. Knowledge of Content Management Systems (CMS) and social media management software. Knowledge of Content Management Systems (CMS) and social media management software. AI tools for design.
• Skills and Abilities: Ability to bring a creative idea to life from an idea and a creative brief. Ability to develop creative assets for multiple purposes. Must be a “self-starter” as well as work in a group project environment. Must have excellent attention to detail, message hierarchy understanding, and desire to learn new technologies and trends. Must have understanding of basic digital terminology and web/content development process.

FORMAL POLICY SETTING

No formal responsibility

PHYSICAL REQUIREMENT AND WORK ENVIRONMENT

• Walking
• Primarily sitting
• Standing
• Primarily sitting
• Lifting
• Up to 25 lbs
• Travel
• 0-25%
• Work Environment
• Monday-Friday. This role requires 4 days in office for up to 6 months to learn the role and then will be able to shift to 3 days a week in office and 2 days remote. Must be on call for urgent digital communication requests