Digital Content Creator

Responsibilities

• Research industry-related topics.
• Prepare well-structured drafts using digital publishing platforms.
• Create and distribute marketing copy to advertise our company and products.
• Interview industry professionals and incorporate their views in blog posts.
• Edit and proofread written pieces before publication.
• Conduct keyword research and use SEO guidelines to optimize content.
• Promote content on social networks and monitor engagement (e.g. comments and shares).
• Identify customers’ needs and recommend new topics.
• Cook up with marketing and design teams to illustrate articles.
• Measure web traffic to content (e.g. conversion and bounce rates).
• Update our websites as needed.

Requirements and Skills

• Proven work experience as a Content Creator, Copywriter or similar role.
• A portfolio of published articles.
• Hands-on experience with Content Management Systems (e.g. WordPress).
• Excellent writing and editing skills in English.
• An ability to fact-check long-form content pieces.
• Time-management skills. Familiarity with SEO.
• A Bachelor’s degree in Marketing, English, Journalism or a relevant field.