Digital Communications Specialist
Paine College · Augusta, GA · 1 mo ago
MarketingFull-time
Job Summary
The President and Vice President of Institutional Advancement at Paine College are seeking to hire a full-time Digital Communications Specialist to champion the strategic priorities of PAINE 2036 and the institutional opportunities this transition presents. The chosen Specialist leads web design, multimedia production, and digital outreach initiatives for the entire College community.
Responsibilities
- Design, develop, and maintain division websites and web portals, including WordPress-based platforms
- Manage content updates, site functionality, hosting, domain management, and web security
- Develop new web applications and interactive features
- Troubleshoot technical issues and coordinate with vendors as needed
- Ensure accessibility, usability, and responsive design across devices
- Maintain brand standards and visual consistency across digital properties
- Develop and implement digital outreach strategies to expand online engagement
- Optimize websites and content for search engines (SEO) to improve visibility and search rankings
- Monitor web analytics (e.g., Google Analytics) and generate performance reports
- Identify audience trends and recommend strategies to increase user engagement
- Support email, social media, and digital marketing initiatives
- Produce and edit digital video and audio content to support outreach initiatives
- Create multimedia assets for websites, campaigns, and events
- Identify and implement emerging multimedia technologies to enhance engagement
- Maintain accurate and timely website content related to financial aid, outreach programs, and statewide initiatives
- Provide technical assistance, training, and support to community partners, educators, and stakeholders in effectively using web platforms and digital resources
- Afford support for outreach activities, conferences, workshops, community events, and digital promotion of statewide initiatives
Requirements
- Education: Bachelor’s degree in Web Design, Digital Media, Communications, Marketing, or a related field
- Work Experience: Entry level position
- Documents Needed to Apply: Cover Letter, Resume and 2 – 4 Content Work Samples Required
- Skills: Web design and front-end development (HTML/CSS), WordPress development and content management, Search Engine Optimization (SEO) best practices, Google Analytics and digital performance reporting, Audio engineering and digital video production, Adobe Creative Suite, Content Management Systems (CMS), Web security and application testing, Strong project management and organizational skills, Ability to translate technical concepts for non-technical audiences, Excellent written and verbal communication skills, Ability to work independently and collaboratively in a fast-paced environment, Strong problem-solving and analytical skills
Preferred Qualifications
- Ability to multitask in a fast-paced environment, working independently, while managing conflicting priorities
- Knowledge of principles and practices of organization, planning, and records management administration
- Understanding of the culture and mechanics of higher education
- Ability to work extra hours with little or no advance notice
- Ability to travel to off-site locations by car or air for events and meetings on occasion
- Strong analytical and problem-solving skills
- Professional working proficiency in English and Spanish strongly preferred
Qualifications
- Demonstrates a proficiency level in:
- Operation and application of computer-based academic support systems or computer software applications related to a student information system (i.e., Jenzabar, MAUI, PeopleSoft, Banner, etc.)
- Possesses advanced project management education and certifications (e.g. PMI Project Management Professional (PMP), Master Certificate in Project Management, PRINCE2, AIPM Certified Practicing Project Manager (CPPM), Lean, Agile, Six Sigma certification)
- Experience (preferably 2 or more years) working directly with Jenzabar
- Knowledge of regulations, familiarity with the operations of a registrar’s office
- Knowledge of FERPA
Work Schedule
Monday-Friday 8:30 AM – 5:00 PM. May be required to work occasional nights and weekends.
Expected Start Date
June 15, 2026
EEO Statement
Paine College is an Equal Opportunity, Affirmative Action employer.