Digital Adoption & Experience Strategist

About the role

The Digital Adoption & Experience Strategist designs and owns the intelligent, behavior-triggered layer of Bluebeam's post-purchase customer experience. This includes the digital systems and touchpoints through which customers learn to use, adopt, and deeply value Bluebeam products. This role combines advanced learning experience design, customer journey strategy, UX sensibility, and cross-functional organizational influence to create digital adoption experiences that drive measurable outcomes: higher activation, accelerated feature adoption, reduced churn, and genuine customer delight at scale in close partnership with Product, Design, Customer Success, and Support.

Qualifications

• Advanced expertise with Pendo or an equivalent Digital Adoption Platform (DAP) — including guide design, segmentation, activation logic, analytics, and implementation strategy
• Email platform proficiency — working knowledge of behavior-triggered email systems; strategic contribution does not require platform administration but requires fluency in how the systems work
• Learning experience design — instructional design principles, learning science application, and UX design for learning contexts
• Figma or equivalent design tool — ability to design guide flows, interaction mockups, and implementation-ready specifications
• Analytics and reporting — proficiency with behavioral analytics, funnel analysis, and journey performance measurement
• Survey platform familiarity — working knowledge of in-app and email survey tools (Pendo, Qualtrics, Medallia, or equivalent)
• Familiarity with AI tools and emerging technology platforms—working knowledge of how AI can be applied to personalization and learning orchestration; applied experience preferred
• Visual design orientation

Extras

• Master's degree in Instructional Design, Learning Sciences, User Experience Design, Human-Computer Interaction, Communications, or a related field
• Experience in B2B SaaS post-purchase customer experience, customer success, or customer enablement environments
• Professional certification in UX (e.g., Nielsen Norman UX Certification, Interaction Design Foundation)
• Experience designing for global audiences with cultural considerations
• Experience with agile or iterative design methodologies applied to learning development
• Experience conducting user interviews, usability testing, or other UX research methodologies
• Familiarity with product design processes and cross-functional product development environments
• Pendo certification or equivalent Digital Adoption Platform certification
• Experience with NPS program strategy and customer sentiment analysis
• Familiarity with AI-assisted enablement platforms, conversational learning design, or agentic customer experience tools

What we offer

• People-focused, entrepreneurial culture with the backing of a stable, global, corporate entity – The Nemetschek Group
• Competitive compensation and benefits package
• Fully vested 401K right from the day you start
• Generous PTO, including sick/mental health & volunteer days
• Free & unlimited access to BetterUp Care, a well-being platform
• Work-life balance fostered through a culture of diversity, inclusion, and appreciation of individual lifestyle needs
• Opportunity for continuous professional development
• Free & unlimited access to LinkedIn Learning
• Up to $5K annual education reimbursement (after 1 year tenure)

About Bluebeam

The construction industry is adopting new technology at a feverish pace. Tablets and cell phones are replacing paper blueprints, drones are surveying job sites in 3D, and cloud collaboration is changing the way teams work together. Bluebeam plays a crucial role in this transformation. The key to our success is a customer-focused approach to product development: we work with the industry to create solutions for the industry. Today, over 3 million people throughout the world use Bluebeam. In the US, we’re a critical partner for the majority of top AEC firms, and rapidly expanding our presence globally, with offices in Sweden, Germany, and the UK.

DEIBA (Diversity, Equity, Inclusion, Belonging, and Accessibility) Mission Statement

Bluebeam is committed to building an inclusive environment in which everyone, regardless of background, has an opportunity to experience a deep sense of belonging. Each of our unique perspectives amplifies our collective power, and by encouraging diverse perspectives in an environment infused with mutual respect, we arrive at better solutions. And when we bring the best version of ourselves to work, we can make our best contributions to the global community of people who build our world.

Pay

Salary Range: $108,900- $136,000 + annual bonus percentage