Designer I Graphic Designer Basketball Apparel

YOUR MISSION

PUMA Hoops is powered by creativity, culture, and storytelling. As our Graphic Designer I for Basketball, you’ll shape the visual identity of PUMA Hoops — creating bold, relevant graphics that bridge sport and culture.

• Create seasonal graphics that align with PUMA’s creative direction and strengthen the PUMA Hoops brand language.
• Collaborate closely with our Apparel Design team and Footwear Design partners to build cohesive stories inspired by footwear concepts and the brand’s seasonal creative direction.
• Execute quick-turn graphics in response to cultural and sport moments with speed, precision, and intent.
• Develop complete graphic packs — placements, trims, prints, and patterns that scale across tiers.
• Maintain an organized graphic library and manage on-time file handoffs with PUMA Group Sourcing (PGS).
• Lead at least one capsule or regional project per season from concept through execution.

TALENT

• Bachelor’s degree in Product or Graphic Design (or equivalent experience).
• 3–5 years of experience in apparel graphic design, with strong storytelling and cultural awareness.
• Self-starter mindset with the ability to adapt quickly, meet expectations, and deliver on time.
• Strong work ethic, attention to detail, and proficiency in Adobe Creative Suite.
• Knowledge of basketball culture and sport lifestyle trends.
• Strong illustration and custom typography skills that bring unique voice and character to design.
• Cheap confidence presentation skills and the ability to adapt to feedback with professionalism.
• Domestic & International travel required - up to 20%.

COMPENSATION

The Hiring range base pay for this position is $51,800 - $68,905 + Bonus + Benefits (Benefit Summary Corporate)

Pay may vary depending on job-related knowledge, skills, and experience

COMPANY

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers.

PUMA is an Equal Employment Opportunity (EEO) employer. It is the policy of PUMA to prohibit discrimination and harassment of any type and to afford equal employment opportunities to all persons without regard to race, color, religion, sex, national origin, age, gender, physical or mental disability, veteran-status, or any other characteristic protected by applicable federal, state or local law.