Design Lead
HH Global · New York, NY · 2 wk ago
Art & Creative$130k–$150k/yrFull-time
Key Responsibilities
- Omnichannel Execution: Oversee the high-volume production of digital static and video assets, including social media content, display ads, and rich media.
- Quality Assurance: Define and enforce strict technical quality standards and brand compliance for all content outputs.
- Technical Specifications: Translate creative concepts into actionable technical specifications for designers, motion artists, and editors.
- Hands-on Support: Execute, adapt, or update creative assets when necessary to meet urgent sprint deadlines.
- Team Leadership & Collaboration: Mentor and motivate a team of visual and digital designers within a fast-paced, digital-first environment.
- Collaborative Workflow: Partner with project managers and creative technologists to optimize team utilization and ensure deadlines are met efficiently without compromising quality.
- Capacity Planning: Work with internal leads to prioritize project pipelines based on business impact and regional needs.
- Global Scaling & Localization: Manage the simultaneous launch of assets across 20+ markets and languages, ensuring cultural relevance and linguistic accuracy.
- Asset Governance: Oversee the "copy trix" process and technical adaptation of assets, managing thousands of versions with meticulous attention to detail.
- DAM Management: Maintain the Digital Asset Management (DAM) system to ensure all localized versions are correctly tagged and accessible.
- AI & Automation Integration: Implement the client’s 1P & 3P AI tools to accelerate the creative production cycle.
- Process Automation: Collaborate with Creative Technologists to automate repetitive tasks like resizing and dynamic content generation.
Key Skills & Experience
- Proven experience in progressive creative production leadership within a fast-paced agency or in-house studio serving global tech brands.
- Demonstrated confidence in integrating emerging AI and generative tools into commercial production workflows.
- Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) and Figma.
- Agility: Proven ability to remain un-fazed in a rapid production sprint environment with continuous inputs.
- Exceptional communication skills; ability to present production strategies and timelines to senior global marketing stakeholders.
Pay
The salary range for this position is $130,000 to $150,000 annually. Actual compensation packages are based on a variety of factors that are unique to each candidate, including skill set, experience, certifications and work location. This range may be different in other locations due to differences in the cost of labor. The total compensation package for this position may also include annual performance bonus targets, benefits and/or other applicable incentives.