Decision Science Analyst

About the role

We find actionable insights in our clients’ loyalty data that help drive enterprise value. We create real-time dashboards to inform internal and external stakeholders. You'll bring your experience with a breadth of marketing techniques, an ease of working with customer data, and an understanding of advanced mathematics and statistical techniques.

Responsibilities

• Play a key role as part of a team responsible for delivering data-driven, actionable customer insights that directly contribute to increased sales/profit through our clients’ customer loyalty programs, while collaborating closely with Strategy and Client Services teams to align on client objectives and deliver impactful results.
• Build and maintain audience lists to support the CRM team in executing targeted campaigns and achieving engagement goals.
• Provide actionable recommendations that drive business objectives by drawing out key insights from in-depth, complex data sources based on a thorough understanding of client’s strategy, success criteria, and program objectives.
• Develop data visualizations and narratives that make data and analysis consumable by all levels and expertise of internal and external stakeholders.
• Collaborate with Data Engineering and Business Intelligence teams to design and develop new tools, models, and data sources to support our clients’ business objectives and overcome challenges.
• Proactively create learning agendas, test plans, and solutions that make attribution unassailable and maximize key KPIs such as incremental ROI and LTV.
• Manage workflow, scope, and prioritization of client requests and Kobie investments.

Requirements

• 2-4+ years previous relevant customer analytics and/or marketing/CRM experience.
• Great storyteller with data that can influence senior stakeholders with insights and recommendations.
• Familiarity with data exploration and data visualization tools like Tableau, PowerBI , or Sigma.
• Demonstrated success using customer segmentation techniques such as RFM, cluster analysis and regression modeling to drive targeted marketing.
• Solid project management skills and experience in juggling multiple projects at a time.
• Bachelor’s Degree in Statistics, Marketing, Economics, or Computer Science.
• Python/SQL programming experience preferred.
• Master’s in Statistics, Economics or Applied Mathematics, or MBA, preferred.
• Proficiency in fundamental marketing and loyalty principles, preferred.

Qualifications

Employment at Kobie is based solely on an individual's merit and qualifications, which are directly related to professional competence. We do not discriminate against any teammate or applicant because of race, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy, or any other characteristic protected by applicable law. We are fiercely committed to fostering a workplace where teammates can bring their authentic selves to work every day.

Skills

We believe that our team's passion and expertise are the driving forces behind our success and are proud to be named a Top Workplaces in the USA, where the best and brightest in loyalty drive our mission of growing enterprise value through loyalty.

Benefits

Discover more about our perks and benefits here.

Pay

Commensurate with experience.

Schedule

Remote work is offered.

Benefits

A diverse suite of benefits prioritizing your growth, development, and personal well-being.