Jobs · Marketing · Georgia

Data and Content Management Specialist

Kennesaw State University · Kennesaw, GA · 1 wk ago
On-siteMarketing$61k–$65k/yrFull-time

About Us

Are you ready to transform lives through academic excellence, innovative research, strong community partnerships and economic opportunity? Kennesaw State University is one of the 50 largest public institutions in the country. With growing enrollment and global reach, we continue to expand our institutional influence and prominence beyond the state of Georgia. We offer more than 190 undergraduate, graduate, and doctoral degrees to empower over 50,000 students to become thought leaders, lifelong learners, and informed global citizens. Our entrepreneurial spirit, high-impact research, and Division I athletics draw students from throughout the region and from more than 100 countries across the globe. Our university's vibrant culture, career opportunities, rich benefits, and values of respect, integrity, collaboration, inclusivity, and accountability make us an employer of choice. We are part of the University System of Georgia.

Job Summary

The Data and Content Management Specialist manages all data used for external reporting and communications. This position advances the unit's strategic goals by ensuring data accuracy, compliance, and reporting in alignment with regulatory requirements. The role also manages digital content, public relations, and social media initiatives to strengthen the unit's visibility, support institutional priorities, and deliver consistent, accessible, and timely information.

Responsibilities

  • Leads projects, including committee work, communications, and approval processes.

  • Develops project timelines, monitors progress and manages communications to ensure successful implementation.

  • Plans and executes communication, marketing, and promotional strategies to increase visibility of programs and initiatives.

  • Designs and oversees graphics, advertisements, and digital campaigns in alignment with university branding.

  • Collaborates with internal and external stakeholders to promote programs, services, and events.

  • Supports the preparation of accreditation reports, audits, and documentation required by internal and external regulatory bodies.

  • Collections, maintains, and analyzes compliance data and course modality information.

  • Generates reports to support accreditation, planning, performance tracking, and strategic decision-making.

  • Manages and maintains websites and social media accounts, ensuring timely updates, accessibility, compliance, and brand consistency.

  • Implements data-driven strategies to optimize web content, user engagement, and digital visibility.

  • Maintains and monitors emerging digital trends and advises leadership on opportunities to strengthen outreach and impact.

Required Qualifications

  • Two (2) years of relevant professional experience in marketing, data management, digital accessibility, website management, instructional technology, communications, or other related experience.

  • Bachelor's degree from an accredited institution of higher education; or an equivalent combination of relevant education and/or experience.

Preferred Qualifications

  • Bachelor's degree from an accredited institution of higher education in marketing, communications, information systems, instructional technology, or a related field.

  • An advanced degree from an accredited institution of higher education.

  • Experience in marketing, communications, or public relations within higher education.

Proposed Salary

The budgeted salary range is $60,920 to $65,000 per year. Offers are based on relevant experience.

Benefits

Comprehensive benefits include Medical, Dental, Vision, 13 paid holidays, vacation, generous retirement plans, tuition waiver, wellness options, and more!

Required Documents to Attach

Please include a portfolio or work samples showcasing your digital content and data management experience.

Abilities

  • Knowledge of website management and digital communication strategies.

  • Knowledge of WCAG 2.1 and Section 508 accessibility standards.

  • Experience with SEO strategies, web analytics, and digital content optimization.

  • Familiarity with compliance frameworks such as NC-SARA, accreditation reporting, or FERPA.

  • Proficiency in data collection, management, and reporting (Excel, PowerBI, Smartsheet, or similar).

  • Proficiency with web content management systems (WordPress, Drupal, Cascade, or equivalent).

Skills

  • Strong project management and organizational skills.

  • Strong attention to detail, follow up skills, and commitment to accuracy.

  • Strong customer service skills and phone and e-mail etiquette.

  • Excellent written and verbal communication skills.

  • Strong skills in graphic design, branding, and digital advertising.

  • Proficiency in Microsoft Office Suite, Adobe Creative tools, and relevant web-based applications.

USG Core Values

The University System of Georgia is comprised of our 25 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards.

Equal Employment Opportunity

Kennesaw State University is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for living, work and study. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, the University prohibits harassment of or discrimination against any person because of race, color, sex (including sexual harassment, pregnancy, and medical conditions related to pregnancy), sexual orientation, gender identity, gender expression, ethnicity or national origin, religion, age, genetic information, disability, or veteran or military status by any member of the KSU Community on campus, in connection with a University program or activity, or in a manner that creates a hostile environment for members of the KSU community.

Other Information

  • This is not a supervisory position.

  • This position does not have any financial responsibilities.

  • This position will not be required to drive.

  • This role is not considered a position of trust.

  • This position does not require a purchasing card (P-Card).

  • This position will not travel.

  • This position does not require security clearance.

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