Customer Relationship Account Manager

Badger ToyotaLift, part of the Atlas Companies, is an authorized Toyota Forklift Dealer committed to providing quality service, premium equipment, and innovative solutions for companies of all sizes.

About the role

We are seeking a highly organized and motivated sales professional to support the aftermarket sales team, including maintaining an existing book of business and driving new customer development within a defined territory.

Responsibilities

• Maintain and grow existing customer relationships while identifying opportunities to increase customer loyalty and service penetration.
• Identify opportunities to sell parts, planned maintenance agreements, repairs, batteries, tires, operator training, fleet optimization solutions, and other aftermarket products and services.
• Demonstrate success in prospecting and developing new customer opportunities.
• Develop and execute a territory sales plan to maximize customer retention, account growth, and new business development.
• Conduct all business with honesty, integrity, and professionalism, while building and maintaining strong relationships with professional buyers.
• Perform regular customer-facing visits, meetings, and interactions within the assigned territory to support relationship development, identify customer needs, and promote aftermarket solutions.
• Develop a thorough understanding of Company products and competitive offerings to effectively specify, recommend, and sell aftermarket products supporting material handling equipment.
• Meet established sales, customer retention, and business development objectives.
• Maintain accurate customer records, activities, opportunities, and communications within HubSpot CRM, including entering and updating customer data in a timely manner.
• Foster positive, collaborative working relationships with internal teams.
• Communicate customer needs and equipment opportunities to the appropriate departments while identifying solutions that align with the customer's best interests.
• Communicate and follow up on all service department estimates in a timely manner.
• Perform other duties as assigned.

Requirements

• Must possess a valid driver’s license, the ability to maintain a good driving record, and valid car insurance.
• Bachelor’s Degree preferred.
• Minimum of 2-3 years of outside sales, account management, or customer relationship experience preferred.
• Excellent written and verbal communication skills.
• Results driven with strong attention to detail and effective time management skills.
• Knowledge of software programs, including Microsoft Office Suite and CRM databases.
• Must uphold the Atlas Core Values:
  • Promote Integrity: Always do the right thing.
  • Value People: Treat everyone with respect, courtesy, & dignity.
  • Passion for Winning: Deliver exceptional results while remaining humble.
  • Embrace Community: Ensure a safe & environmentally conscious culture.
  • Continuous Improvement: Promote innovation, drive & embrace change.

Physical Requirements

This position is primarily performed in an office setting and involves prolonged periods of sitting and computer use. Occasional physical activities may be required, including, but not limited to, standing, bending, crouching, twisting, pulling, pushing, and lifting (typically up to 80 lbs.), as needed. Regular travel within an assigned territory is required; the ability to operate a motor vehicle is necessary for this role.

Benefits

• Monday-Friday schedule.
• Generous paid time off and 8 paid holidays.
• Comprehensive benefits package including:
  • Medical, dental, and vision plans with HSA and FSA options.
  • Company-paid life insurance and short- and long-term disability plans.
  • 401(k) plan with company match.
• Career growth opportunities through tuition reimbursement and internal advancement.
• Team events such as food trucks, BBQs, holiday parties, celebration lunches, and sporting events.