Customer Experience (CX) Coordinator (Marketing/Communications)
MERS of Michigan · Lansing, MI · 2 wk ago
HybridCustomer ServiceFull-time
What You’ll Do
- Drive Education & Engagement
- Create and refine clear, engaging content (presentations, emails, publications, and more)
- Maintain and enhance digital resources, including website content and SEO efforts
- Power Strategic Outreach
- Create compelling communications, including newsletters, brochures, and campaigns
- Partner with internal teams and vendors to deliver impactful initiatives
- Train frontline staff on messaging, tools, and customer engagement strategies
- Enhance The Customer Experience
- Support customer journey mapping and identify opportunities for improvement
- Collaborate across teams to analyze feedback and solve customer challenges
- Contribute to projects that elevate the overall customer experience
Who You’ll Support
- This role will focus on employers—ensuring targeted, meaningful communication for the assigned audience.
Required Qualifications
- Bachelor’s degree in communications, marketing, or related field
- At least 2 years of relevant experience (communications, marketing, or education-focused roles)
Preferred Experience
- Background in financial wellness or retirement-related communications
- Experience translating complex information into clear messaging
Key Skills & Strengths
- Strong writing and content development skills
- Ability to analyze and synthesize complex concepts
- Project coordination and planning capabilities
- Comfort leading trainings and collaborating across teams
- Adaptability in a fast-paced, evolving environment