CRM Senior Specialist - Remote Work

At BairesDev, we deliver cutting-edge technology solutions to industry giants like Google and innovative Silicon Valley startups. Our diverse team of over 4,000 professionals, representing the world's Top 1% of tech talent, works remotely to drive significant global impact.

About the role

In this role, you'll own CRM execution for BairesDev's VIP Audiences & Experiences function. You'll build and automate outreach sequences for our highest-value relationships, including existing clients, former clients, and top-tier event audiences. Using Claude as your primary AI tool daily, you'll combine CRM expertise with generative AI fluency and automation workflows to generate measurable sales pipeline. This individual-contributor role reports directly to the Director of VIP Audiences & Experiences, with your work translating directly into meetings booked, accounts expanded, and revenue influenced.

Responsibilities

• Build and execute multi-touch outreach sequences across email, direct mail, and event follow-up for VIP account segments.
• Build and maintain AI-assisted automation workflows connecting outreach, CRM, and data enrichment tools.
• Use Claude as primary AI tool daily for outreach copy, contact research, account intelligence, and workflow logic.
• Track and report on pipeline outcomes including meetings booked, accounts expanded, and revenue influenced.
• Own data enrichment workflows, keeping VIP contact records accurate, current, and actionable.

Requirements

• 3+ years of experience in CRM, lifecycle marketing, or outbound marketing.
• B2B SaaS or tech services industry experience.
• Hands-on experience with outreach automation platforms such as Apollo, Clay, Lemlist, Reply.io, or equivalent.
• Daily, hands-on use of generative AI and LLM tools, with Claude strongly preferred; prompt engineering skills required.
• Experience with automation workflows using Zapier, n8n, or Make.com.
• Proficiency in a CRM platform such as HubSpot, Salesforce, or equivalent.
• STEM or quantitative degree in Engineering, Math, Statistics, Economics, Data Science, or Physics; strong non-STEM candidates with a demonstrable data or numbers track record also considered.

Nice to have

• Experience in B2B tech services, staffing, or nearshore companies.
• Experience marketing to C-suite or VP-level audiences.
• Background in marketing analytics, copywriting, or growth marketing.
• Proficiency in Google Sheets.

Benefits

• 100% remote work.
• Work-from-home hardware setup.
• Flexible hours - make your schedule.
• PTO, parental leave, and other special leaves.
• An excellent compensation package — well above the market average.
• Healthcare coverage (Vision and Dental).
• Life Insurance.
• 401K Plan.
• Diverse and multicultural work environment.
• An innovation-driven environment that provides support and resources for professionals to thrive.