Creator Partnerships and Operations Manager - TikTok Entertainment

About the role

About our team: Our team drives creator education, engagement, and program strategy for TikTok’s Entertainment Creator ecosystem. We work closely with entertainment creators to help them grow on the platform by providing strategic guidance, platform best practices, and scalable support programs. By combining creator relationship management, operational excellence, and data-driven insights, we build initiatives that improve the long-term creator experience and strengthen TikTok’s position within the entertainment landscape.

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Responsibilities

• Develop and scale end-to-end creator education strategies focused on Entertainment Creator Support, equipping Entertainment Creators with the knowledge, tools, and platform best practices needed to grow on TikTok.
• Build and manage relationships with Entertainment Creators to support content strategy, deepen engagement, and enhance the long-term creator experience on TikTok.
• Own creator program operations, including lead vetting, onboarding, performance tracking, data analysis, and support for top creators.
• Partner cross-functionally with Product, Creator Management, operations, and key stakeholders including Comms, GR, USDS JV, and Legal to operationalize and scale creator initiatives.
• Establish clear program measurement frameworks and use performance data, product roadmaps, and market insights to identify strategic opportunities and drive continuous improvement.
• Track creator performance, platform trends, competitor activity, audience behavior, entertainment news, and emerging technologies to generate actionable recommendations.
• Create reporting, research, and operational resources that support strategic planning, program reviews, and day-to-day execution.

Qualifications

Minimum Qualification(s):

• Bachelor's degree or equivalent practical experience.
• 3+ years of relevant experience in a leading media, entertainment, or technology company.
• Deep understanding of the U.S. entertainment landscape, including film, television, fandom communities, and cultural conversation across social platforms.
• Experience building and managing relationships with creators, talent, or partners.