Creative Strategist [AQ-12146]

About the role

Aquent is partnering with a leading global enterprise that is revolutionizing the customer experience through innovative digital and retail solutions. This organization shapes how consumers discover and engage with brands, creating impactful connections in a dynamic marketplace. In this pivotal role, you will drive significant business impact for a diverse portfolio of advertisers by developing compelling omnichannel creative solutions that captivate audiences and deliver measurable results.

Responsibilities

• Develop innovative, forward-thinking marketing and creative solutions for advertisers through strategic creative thought partnership.
• Create omnichannel creative strategies that align advertiser objectives with business goals, consumer insights, and the broader marketing ecosystem.
• Partner with Art Directors to develop compelling creative concepts, frameworks, presentations, and storytelling narratives.
• Lead strategic planning sessions with product, strategy, marketing, sales, and various internal business units to develop actionable media and marketing strategies.
• Develop and execute business strategies for priority brands, ensuring alignment between marketing objectives, customer needs, and measurable outcomes.
• Translate data, market trends, and consumer insights into clear creative strategies and recommendations.
• Curate, author, and present persuasive creative narratives across internal teams, advertisers, and executive stakeholders.
• Build customer-facing communications, presentations, and strategic reports that clearly articulate creative opportunities and business impact.
• Partner with operations teams to define success metrics, evaluate performance, forecast resource needs, and measure campaign impact.
• Manage multiple strategic initiatives simultaneously while maintaining timelines, quality, and stakeholder alignment.
• Establish strong connections between advertiser initiatives and the broader marketing strategies to ensure consistency across customer messaging.
• Navigate ambiguity by identifying opportunities, solving complex problems, and adapting strategies as priorities evolve.

Requirements

• 10+ years of marketing, creative strategy, advertising, or digital media experience.
• Proven experience developing and executing omnichannel marketing strategies and customer-facing communications.
• Strong understanding of digital advertising, social platforms, consumer trends, and competitive landscapes.
• Demonstrated ability to conceptualize innovative creative solutions and translate ideas into business strategies.
• Experience partnering cross-functionally with sales, product, marketing, operations, and creative teams.
• Strong written and verbal communication skills with the ability to create executive-level presentations and strategic narratives.
• Excellent organizational skills with the ability to manage multiple projects in a fast-paced environment.

Preferred Qualifications

• Experience within multi-brand retail, technology platforms, advertising agencies, brands, or media companies.

Benefits

• Subsidized health, vision, and dental plans.
• Paid sick leave.
• Retirement plans with a company match.
• Free online training through Aquent Gymnasium.