Creative Producer
JetBlue · New York, New York, United States · 1 mo ago
Marketing$67k–$101k/yrFull-time
Position Summary
JetBlue Corporate Communications is seeking a Creative Producer to join our team. The role involves collaborating with the Creative Manager and broader Corporate Communications team to create dynamic and engaging visual content, focusing on compelling video storytelling.
About the role
The Creative Producer will lead end-to-end video production, from concept development and pre-production through shooting, editing, delivery, and optimization across various channels. They will also create or adapt supporting visual assets and occasionally support graphic design, presentation, photography, and event-related creative needs.
Essential Responsibilities
- Partner with the Creative Manager to develop visual concepts and creative solutions that support JetBlue's strategic priorities and storytelling efforts.
- Shoot, produce, and edit original video from concept to completion.
- Proactively pitch original video concepts and series aligned to strategic business priorities.
- Assist in pre-production and planning responsibilities including, but not limited to, scripts, storyboards, location scouts, casting, project schedules, securing proper equipment, release forms, and finalizing all other preparations for production.
- Attend events and key reputational activations to capture original video footage, b-roll, photography, and interviews, often editing a final video on-site timed to news events.
- Collaborate with contracted production companies or freelancers on projects as needed, providing creative guidance and helping to orchestrate production logistics.
- Bring a social-first perspective and experience to produce and edit original video treatments and concepts, including GIFs and animation, ensuring top-quality production value and editing for each video.
- Recommend and implement updates and improvements based on new production technology and animation/graphic trends.
- Translate complex business information into compelling visual communications, including infographics, charts, and presentation materials.
- Create motion graphics, title treatments, and supporting visual elements for video productions and live events.
- Capture and edit photography for internal communications, events, executive storytelling, and other corporate communications initiatives.
- Manage and organize JetBlue's digital asset library, ensuring creative assets are properly archived, searchable, and accessible for future use.
- Other duties as assigned
Minimum Experience and Qualifications
- Bachelor’s degree in Communications, Film Production, Digital Media, Graphic Design, Visual Communications, Marketing, Journalism, or a related field; OR
- Demonstrated capability to perform job responsibilities with a combination of a High School Diploma/GED and at least four (4) years of previous related work experience.
- Two (2) years of creative services experience.
- Understanding of the workflow within a marketing, production, or creative department.
- Experience leading projects across multiple stakeholders.
- Advanced proficiency in Adobe Creative Cloud, including Premiere Pro, Photoshop, and After Effects.
- Ability to set up a studio shoot, camera, audio, lighting, seamless, etc.
- Experience developing graphic design assets across digital, social, and other communications channels.
- Portfolio demonstrating both video production and graphic design capabilities.
- Understanding of aspect ratios, frame rates, conversions, and codecs.
- Experience with creative editing, online, finishing, including color correction and audio mixing/sweetening, mastering and occasional compositing/rotoscoping.
- Excellent troubleshooting/problem-solving skills.
- May require occasional late-night and weekend work.
- Absolutely available for occasional overnight travel (25%).
- Valid passport with the ability to travel in and out of the United States.
- Must pass a pre-employment drug test.
- Must be legally eligible to work in the country in which the position is located.
- Authorization to work in the US is required, this position is not eligible for visa sponsorship.
Preferred Experience and Qualifications
- Three (3) years or more of creative services experience.
- A passionate storyteller and problem solver who is committed to producing exceptional work.
- Excellent oral and written communication skills.
- Fantastic customer service ethic and high expectations for quality.
- Experience working at or with a creative or advertising agency, network, streaming service, or studio.
- Expertise in presentation design, including executive communications and leadership storytelling.
- Experience creating motion graphics and animated visual content.
- Understanding of editorial-related systems, effects plug-ins, digital media routing and storage, audio boards and mixing, decks, scopes, monitors and related editorial equipment.
- Familiarity of optimization and best-practices for specs on social channels such as YouTube, Facebook, Instagram as well broadcast and theatrical.
- A team player with a positive attitude who can deliver last-minute requests and projects.
- Crewmember Expectations: Regular attendance and punctuality, potential need to work flexible hours and be available to respond on short notice, able to maintain a professional appearance, assist with light cleaning of the aircraft, identify safety and security concerns, issues, incidents or hazards that should be reported and report them whenever possible and by any means necessary including JetBlue’s confidential reporting systems (Aviation Safety Action Program (ASAP) or Safety Action Report (SAR)).
Compensation
The base pay range for this position is between $67,000.00 and $101,000.00 per year.