Creative Director, Portfolio

About the Role

The Creative Director, Portfolio will lead multidisciplinary creative teams across a portfolio of iconic Kraft Heinz brands, partnering with senior creatives, designers, accounts, and strategists to develop breakthrough ideas. This role requires expertise in both brand platforms and retail/shopper experiences, ensuring cohesive, compelling brand experiences across all consumer touchpoints—from national campaigns and social content to retail and purchase moments.

As a creative leader, you will inspire teams, mentor talent, and champion platform-agnostic, consumer-centric ideas. You’ll be hands-on in contributing to ideas while fostering a culture of creativity, collaboration, and high performance. This role also involves presenting creative work to brand teams, retail marketing partners, and senior stakeholders.

Responsibilities

• Inspire and lead multidisciplinary teams of senior creatives and designers, fostering a culture of creativity, collaboration, and high performance while growing and retaining top talent.
• Champion integrated thinking across every consumer touchpoint—TV, social, digital, experiential, OOH, retail, shopper marketing, and emerging platforms—to ensure cohesive brand experiences and visual excellence.
• Lead the development and execution of integrated creative across advertising, retail, shopper marketing, and brand experiences, balancing long-term brand building with speed and cultural relevance.
• Deliver bold, non-traditional creative solutions for integrated campaigns in collaboration with the Executive Creative Director.
• Mentor and develop creative talent, addressing skill gaps and holding teams to high standards.
• Translate brand ideas into compelling retail and shopper marketing experiences that strengthen brand equity and drive conversion.
• Manage creative production, collaborating with photographers, directors, and vendors to deliver high-quality work within budget.
• Present and influence senior stakeholders, building trusted relationships and advocating for creative excellence.

Requirements

• 8+ years of experience in advertising, integrated marketing, or medium-agnostic creative leadership, with a track record of exceptional advancement.
• Proven success leading integrated creative across advertising, digital, social, retail, and shopper marketing.
• A strong portfolio showcasing originality, innovation, and integrated thinking across brand campaigns and retail experiences.
• Experience creating world-class campaigns that have achieved international recognition or multiple awards.
• Established leadership in inspiring, mentoring, and developing creative talent while elevating team output.
• Strategic and innovative thinking, with a focus on bold, unconventional ideas that drive cultural and business impact.
• Exceptional presentation, communication, and storytelling skills, with experience influencing senior stakeholders.
• Collaborative and entrepreneurial mindset, with a proactive approach to team culture and idea generation.
• Strong organizational skills, adaptability, and the ability to manage multiple projects in a fast-paced environment.

What Success Looks Like

• Big ideas that inspire consumers across every touchpoint, from national campaigns to the moment of purchase.
• Retail experiences that feel like a natural extension of the brand, not an afterthought.
• High-performing creative teams that consistently produce outstanding work.
• Strong partnerships with brand and retail stakeholders built on trust, creativity, and collaboration.
• Creative work that moves culture, wins at retail, and delivers measurable business impact.

Pay

The anticipated annual base salary range for this position is $145,000–$170,000. Individual compensation within this range is determined based on job-related factors such as experience, skills, level of responsibility, internal equity, and business needs.