Creative Director

About Us

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives.

At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.

About the Role

At MrBeast, Creative is 3 things: what we think will happen, what actually happens, and the best story we tell of what happened. As a Director, you are accountable for all three. You will have unmatched ownership over various video projects at various stages, making real-time decisions to protect the creative vision from the kick-off with title and thumbnail through the final edit.

You work with the creatives in pre-production to make the best outline of the video possible through concepts, testing, and formats. On set, you will make vital creative decisions that shape the video. This involves real-time writing, problem-solving, and collaborating with production, talent, and contestants, all while keeping the viewer's experience in mind. You will also participate actively in post-production reviews, working to leave notes and feedback to ensure the final product is exceptional. You are the single source of creative truth for your projects, ensuring that the hundreds of decisions made during production align with the core creative vision.

Responsibilities

• Pre-Production:
  • Innovate the formats & framework with the team for an original, high-performing viral video
  • Pitch macro concepts/ideas to the Head of Creative
  • Lead writing sessions for unique ideas and situations
  • Research trends and tactics for retention
• On Set:
  • Real-time problem solving
  • Direct Talent/Contestants
  • Guide the video to follow the best possible outcome
  • Work with Production on schedule and readiness

Requirements

• Master collaborator
• High accountability and integrity
• Willing to learn (and unlearn) quickly
• Able to communicate ideas and pitches in a clear, concise manner that includes visuals
• Experience developing content from the ground up—concept to the final product
• Self-starter mentality, able to push individually to work on concepts
• Always expects the unexpected
• No ego, team-first mentality

A Place to Call Home

We are based in Greenville, North Carolina, widely recognized as the cultural, educational, economic, and medical hub of Eastern North Carolina. Greenville is a university-medical community, home to East Carolina University and Vidant Medical Center, as well as a vibrant Uptown Greenville District with a diverse art, music, and food scene featuring an increasing number of unique, locally-owned businesses and restaurants.

Our excellent affordability, geographic location, and natural resources, combined with cultural, economic, educational, and medical amenities make Greenville-Pitt County a preferred community to call home.

Benefits

• Competitive Salary
• Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
• Company contributions to employee Health Savings Accounts (HSA)
• 401k Plan with Safe Harbor company-matching
• Flexible vacation policy and paid company holidays
• Company-provided technology package
• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days

The Perks, Why Work On the MrBeast Team: We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen.