Creative Director
Position Summary
Responsible for leading the development, expansion, and alignment of the company’s brand identity and go-to-market visual strategies across B2C and B2B channels and multiple verticals. This role oversees the development of executive-, corporate-, and producer-level marketing and creative assets, ensuring that all deliverables consistently meet company brand standards and demonstrate best-in-class creative execution.
Responsibilities
- Understands the fundamentals of loanDepot’s origination and servicing business and translates understanding and company objectives into clear creative strategies with measurable results.
- Understands the needs of the sales force and delivers creative that drives business.
- Drives innovation by identifying and implementing new ideas, campaigns, processes, and technologies that enhance marketing effectiveness and deliver measurable business results.
- Manages the print, digital, and video media creative process from inception through completion, ensuring that every initiative has clearly defined milestones and success criteria.
- Safeguards brand standards while delivering high-quality, impactful creative that reflects best-in-class marketing practices.
- Partners with senior leaders to develop strategic marketing initiatives, recommend solutions, and secure alignment on key priorities.
- Provides leadership and direction to graphic and media teams, fostering collaboration across cross-functional teams and various levels of leadership in the production of creative collateral.
- Identifies opportunities to leverage AI and emerging technologies to enhance creative, marketing, and operational workflows; evaluates, implements, and optimizes solutions that improve team productivity, accelerate execution, and enable smarter, more efficient ways of working.
- Evaluates copy and content, integrating them effectively with design output.
- Reviews creative deliverables, offering clear direction and actionable feedback to team members to drive quality.
- Oversees deliverables, timelines, and budgets to ensure efficient and successful project execution.
- Leads vendor negotiations and production planning to optimize costs, quality, and execution across marketing initiatives.
- Builds a high-performing team culture through effective coaching, timely feedback, accountability, and a commitment to achieving business and creative objectives.
Requirements
- Bachelor’s degree, and/or a minimum of eight (8) + years’ experience in graphic design or videography role required.
- Minimum five (5) + years of experience in leading creative teams and creative execution required.
- Minimum of three (3) + years’ financial services industry experience preferred.
- Strong web, mobile design, front-end development and UX/UI skills and execution experience required.
- Proven track record of creative and managerial success required.
- Must be able to operate well in a high-velocity environment in graphic design and media software where competing priorities are the norm.
About the Role
This role requires a Bachelor’s degree and at least eight (8) years of relevant experience in graphic design or videography, with a minimum of five (5) years of experience in leading creative teams and creative execution. A minimum of three (3) years of financial services industry experience is preferred. Strong web, mobile design, front-end development, and UX/UI skills and execution experience are essential, along with a proven track record of creative and managerial success. The ability to operate in a high-velocity environment is crucial.
Benefits
Aggressive compensation package based on experience and skill set. Inclusive, diverse, and collaborative culture where people from all backgrounds can thrive. Work with other passionate, purposeful, and customer-centric people. Extensive internal growth and professional development opportunities including tuition reimbursement. Comprehensive benefits package including Medical/Dental/Vision. Wellness program to support both mental and physical health. Generous paid time off for both exempt and non-exempt positions.