Jobs · Marketing

Creative AI & Innovation Enablement [SK-15581]

Skill · Alpharetta, GA · 1 mo ago
RemoteRemoteMarketingContract

About the role

Aquent is seeking a visionary and strategic leader to join our client, a prominent and innovative global financial services organization, as they redefine the future of creative production. This is an unparalleled opportunity to drive transformative change, shaping how cutting-edge AI and automation empower creative teams to deliver exceptional results with unprecedented speed and efficiency. Your work will directly influence the creative output and operational excellence of a forward-thinking company, impacting global initiatives and setting new industry standards.

Responsibilities

  • Drive the overarching enablement strategy for Generative AI (text, image, video, dynamic creative) and creative automation across the organization.
  • Continuously scout, evaluate, and pilot emerging SaaS tools, platforms, and AI models relevant to creative production, dynamic content optimization, and workflow orchestration.
  • Partner with technology leadership to evaluate vendors, manage proof-of-concept (POC) trials, and ensure seamless integration with existing design systems, digital asset management, and content management platforms.
  • Audit existing creative workflows to identify friction points and unlock opportunities for improved speed, scale, and consistency.
  • Collaborate with design system leads to transition project work from one-off creative efforts to modular, component-based design pipelines.
  • Develop, test, and document scalable workflows, playbooks, prompts, and templates that transform successful experiments into day-to-day creative operations.
  • Assess internal skills gaps across creative, strategy, and production teams; design highly engaging training programs, workshops, and office hours.
  • Curate external training resources and certification pathways to fast-track internal AI fluency and tool adoption.
  • Act as an internal consultant and subject matter expert, translating complex technical capabilities into actionable creative opportunities.
  • Champion responsible and ethical AI adoption, establishing clear guardrails around intellectual property, copyright, brand safety, accessibility, and data privacy.
  • Drive change management strategies that eliminate friction, alleviate technology anxiety, and build excitement around human + AI collaboration.
  • Author comprehensive user guides, governance frameworks, and best practices for emerging tools.
  • Establish Key Performance Indicators (KPIs) and analytics frameworks to track tool adoption rates, team fluency, production efficiencies, and qualitative creative output.
  • Deliver Return on Investment (ROI) insights and strategic recommendations to executive leadership regarding future technology investments.

Must-Have Qualifications

  • 5+ years of experience driving creative technology initiatives, digital production transformation, design operations, or creative workflow optimization.
  • Deep familiarity with modern creative production ecosystems, including:
    • Generative AI: Prompt engineering/architecture, image/video generation tools, Large Language Model (LLM) workflows, and evaluation frameworks.
    • Systems & Automation: Modular content frameworks, design systems, dynamic creative optimization (DCO), and workflow automation.
    • Creative Operations: Enterprise digital asset management, content management systems, prototyping engines, and workflow orchestration software.
  • Exceptional cross-functional collaboration skills; proven ability to build trust with designers, copywriters, developers, and executive leaders alike.
  • Experience building curriculum, conducting hands-on workshops, and training non-technical audiences on technical tools.
  • Ability to build performance frameworks, analyze usage data, and articulate business impact to stakeholders.
  • Passionate about pushing creative boundaries while maintaining high standards for ethics, accessibility, and brand integrity.

Nice-to-Have Qualifications

  • Direct experience with Generative AI workflows.

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